This is Watch Your Style.
My name is Eric.
Today's video is going to be focusing on, How to Buy the Right Cuban Link Chain.
On the previous video I did, I focused a little bit more on the difference in quality of the
chain; for example, hand made versus machine made.
But now, when the time comes to actually purchase the chain, there's a lot of confusing factors
that have to do with the weight, the length, the millimeters and also the karats.
So to simplify that process, we have created an application.
It's called The Cuban Link App.
Now, this app is gonna have two important features.
One, is gonna be a selfie feature, which lets you try on different chains of different sizes
to see if you like it.
Then there's going to be another feature that's going to show you different calculations on
what you want.
It's going to come out with the grams of the chain, depending on length, millimeters and
karats.
So, this application is gonna be available for download on the link below in the description
and I'm going to go over with you right now, so you can understand how to use it correctly.
OK, so once you downloaded the app onto your smart phone, you're gonna go ahead and find
the icon on your home screen, and let's going to go ahead and launch this application.
So, once it opens up on the home screen, you're gonna see that there's two options.
You have the selfie option, which is going not only to let you share different pictures
with your friends with different size chains on, but most important it's going to let you
try on different sizes of chains.
Then, on the bottom where it says, �Customize, Send me Pricing,� that's were I'm going
to get into that's gonna help you get a quote quickly and efficiently on the chain that
you would like.
So, let's go ahead and launch the selfie, so you could see how it works.
Once it's opens up, there's three different options to choose from.
We put three names on them to make it easier to recognize which size you have one, but
most important, you're going to see that there's a length and a width on the bottom.
There's also sizes available in the middle, but that's going to be up to you when we get
to the customize feature.
Let's go ahead and let's launch �The Player,� because it's 30 inches and 15 millimeters
in width.
It's gonna give you the instructions, which are pretty straightforward and everybody's
taken a selfie by now, so you should know how to use it, but I'll go over and help you
simplify it.
Once we hit �Next,� and we're in selfie mode.
Now, if you notice, there's a silhouette.
You see that silhouette?
That's gonna help you kind of guide it on.
Now, if you're go closer or it's bigger, it's going to help adjust to your neck.
The idea is to try to put that chain right at the edge of your neck, right where I am
right there.
You click it and there you go!
I instantly have a chain.
Now, that's gonna help me see what that chain looks like and right now I'm sporting a 15-mm,
30 inches.
Once you've taken the picture and you like it, you have obvious choices.
Yes and No.
Let's go ahead with the �Yes,� and it's going to take me to the final selfie mode;
which from this point, I can download it, save it.
I can share it on Facebook and Instagram, so one with many other different options like
so.
Now that that's done and I've tried on this 15-millimeter 30-in chain, let's go back to
the original page that we were talking about.
So, we're gonna go back to the beginning and this is the feature that I was talking about,
which besides the selfie, this is what's to me it's actually most interesting.
Now, to the right you're gonna see there's a...kind of a gauger here that let's you kind
of like see what's the right size chain for you.
And I would say that a standard length is 28 inches.
A lot of people are calling for 24 and 22 and I wanna ask them, �Are you sure that's
what you want?�
Because 28 is really the standard.
It all depends on your height and your weight, but also remember that the size of the chain
makes a big difference.
If you're gonna go with a 22 inch chain that's 15 millimeters, I think the proportions are
gonna be off, but it's always depending on how you like.
So, let's go to length.
We're gonna go ahead and select 30.
And then width, we're gonna copy the same chain I tried on, 15 mm.
Color, let's go ahead with the rose.
And then purity, it's up to you, but the different purity will always change the weight of the
chain.
It's very important to know that.
So, let's go ahead in the middle with 14k.
Right off the back, it's gonna give me a weight in the bottom.
You see, 508 grams and 327 pennyweights.
Remember, these are approximate, but they're very close.
We're gonna enter an email.
Let's go ahead and put my email, which is eric@crmjewelers.com.
And then that's gonna send immediately a request for price.
Request price and it's done.
Now, I'll receive an email with your request and size and then I'll be able to give you
a quote with those exact specifications; and then you'll be able to know how much the chain
is going to cost.
So, now that I've gone over the app, which is going to help you select sizes and get
quotes...because there's something I need to know in order to give you a quote...because
I need to know exactly what millimeter and length and karats you want or I need to know
at least the weight and the length.
I need to know a couple of things, if not I won't be able to get you the quote.
But, a couple of things you wanna know when you're ordering a chain and one of them is
length.
Now, like I said earlier.
It's all about style.
If you want a short chain, that's chain.
This particular chains that I have right here are 28 inches.
One is a little big shorter than the other.
That way, when you wear them together...you always wanna make sure if you're gonna wear
two chains together, that one is at least an inch shorter than the other.
Depending on the millimeters, it might be a little bit less.
But length is important.
If you don't want a big, fat chain, because maybe you don't want it to be gaudy, try to
go a little bit longer, because a lot of times what I've noticed is, when you want a really
small chain, if you make it too short, it doesn't look right; but yet, if you tend to
make it longer, it seems to fit right as well.
Also, the thicker the chain, the longer it needs to be so that it proportions right;
because too fat of a chain, really short, doesn't look right.
Again, I know it depends on style.
Some guys like it like that.
I'm talking about more the traditional.
And what I was saying was 28 inches is more of a traditional length.
I know it sounds long, but trust me, it's not that long.
If you're an average guy that's about 5 foot 10, you should be trying to buy anything from
26 inches to 28.
That's just the standard size.
You know, longer than that would be optional.
Don't be scared of the chain being too long.
It would really have to be over 30 inches to really be considered a long chain.
So, I have guys that call me all the time and they're like, �Eric, I don't want one
of those long chains,� and I assure them and I say, �Listen, 27 inches is not long!�
When it comes to karats, you have to select the right karat.
Any one would work fine.
If you're gonna go yellow, I try to stay with 14, 18 or 10, but now, when it comes to rose
gold, honestly, I wouldn't go 18 with the rose gold.
I might as well just go 14.
I'm not a 10-karat type of guy, but you can go 10.
I just wouldn't go the extra mile for rose.
You know, with rose gold, I'll try to keep it 14.
Same thing with white.
When I like to go 18 is really with the yellow.
That's just my opinion, but I just kind of feel like with the rose gold, you don't really
see the difference or with white gold; so keep that in mind when you're selecting your
different sizes and I'm hoping that all these little inputs that I put for you might help
you select your next chain.
Now, remember to download the app, so that way you could try it on and see which chain
is right for you.
And also, keep in mind all the things I mentioned when you're selecting the right chain for
you.
And, if you liked this video, please like and share.
Also, don't forget to subscribe to our channel.
My name is Eric...Watch Your Style!