it's time to grow your brand. It's time to do that foundation work to make sure
you get more subscribers now and get more youtube subscribers in 2018!
Here we go!
Hello and welcome back to another video. Now if you're new around here and you're
looking to start your YouTube channel, grow your YouTube channel or put your
brand out there it's the second largest search engine on the Internet.
Click Subscribe, START CREATING!
Growing a YouTube channel can be hard.
Growing a YouTube channel can also be one of those things where you're constantly hunting
for that next number.
Everybody is wanting that next 200, 300, 400,
YouTube subscribers in 2018. So I'm going to help you with the core basics on growing your
subscriber count now and in 2018.
But before I get started I want to know what
you do to grow your YouTube subscriber base.
Do you have a specific strategy?
Do you go to forums? do you post on Facebook?
are you part of other social media networks?
are you hunting out your audience?
Please leave a comment down below.
Number one -
Make sure you are taking full advantage of your channel watermark.
That is the
little square thing that appears down here on most of your videos.
This watermark is often overlooked it's a mini marketing tool that is built into
YouTube that you're just not using.
OR you're using incorrectly.
The new watermark that appears down here can be one of two things.
One your branding if
you're looking to establish your brand it could be your avatar or your icon/
That's fine, it also means at any point there's now a
little subscribe button here which makes it so much easier because people just
mouse over it pops up and ta-da another quicker way for them to subscribe.
In which if it's not there at all then you're eliminating an option for
yourself.
Also if this little cheeky blighter is there you can also turn it
into a little subscribe icon or at any form of call to action.
You know click me
or in my case it's a little subscribe play button.
You know prompting them.
Number Two - Featured content.
Now this is the little thing that pops up down here. You know
randomly during most videos say why not go and check out this video.
Why not go and check out that video.
Did you know you can control what that says and when
it shows up?
Your featured content overlay can be controlled by the
the little thing in the right hand side down here on your Creator panel.
Go and click on your channel and then go and click on your featured content.
You need
to make sure that in there it highlights one of two things either a playlist that
your looking to push or your latest video because
then it can channel constant traffic to your recently published video which then
helps it generate video velocity.
This also helps promote your specific video
on your channel homepage so once again it drives people in that area and you
can optimize it.
You can even make it show up at a certain time, so always at
one minute for a little while.
Or if you click optimize time it will it will
guess or it will look at your analytics and it will provide the best time to
deliver that dependant on that specific video and audience retention and it's a
good way for you to get to the end of a video and go and check out this one.
Which continues session watch time on your channel and makes people watch your
videos for longer.
Number Three - Another one that's often overlooked in your channel
banner on the right hand side you can put links.
These links are a great way to
funnel people into your channel.
It's a little known fact that most of your
subscribers will actually go to your channel page to subscribe.
They don't necessarily watch your video and click the subscribe button.
I know personally I get a good 80% of my subscribers from them watching in my
video, clicking on my name, go into my channel page, and going okay his banner
says he does X Y and say okay click.
Because I've got an icon that's clearly
says click to subscribe or subscribe for more YouTube Tips tutorials.
Those are the things that
you need to put in place to hook them.
I suggest at very least you need a
auto-subscribe button.
Basically one that says click here to subscribe and you make
sure that it is linked to your channel to subscribe.
Because then that way they
click they find you they subscribe and they catch you in your feed.
I also advise be careful the amount of additional links that are third parties
and off the site because you don't want them to leave YouTube.
Number Four - Series Playlists.
Now I've mentioned the power of playlists before, video here.
The power of
playlist is a great way to hook them into one video and then funnel them
through to other videos that are related.
Make sure you are using them to the best
of your ability because what happens is they watch for longer they like you more
they click Subscribe.
Using series playlist is a way to force the algorithm
to reconsider what is suggested in the in the little thing next to your video,
that says going to play next and anything you can do to manipulate that
to make them stay with you the better.
Number Five - Upload Defaults.
Now this not only
saves you time but is a great way to market yourself.
Under your channel
settings there is a an upload default thing in which you can place in your own
header your own description and your own automated filled in tags.
The reason this
is important is because there are certain tags that you will no doubt use
over and over and over and over again.
Or there are social media links or call to
actions in your description that you don't want to have to type in every time
you do them.
So type them in once leave them there next time you upload that
automatically automated to populate themselves and then you're just
filling the other relevant tags or descriptions.
Also make sure in the
descriptions you've got your subscribe link that you had in your channel banner
because every opportunity you can make sure they know how to subscribe.
Make it easy for them to subscribe to you and you'll get more people to subscribe to
you.
Number Six - a bonus tip once you've set up everything once you've uploaded
everything make sure you are optimizing your videos properly.
And the best way I
find to do that is with tubebuddy.
Make sure that you've got a decent
description, a decent title, and then from that make sure that you're picking the
correct tags.
Make sure that they are ranking properly, make sure that they are
competitive.
Tube Buddy helps you with that.
It will help you suggest tags, it will help
you search and research tags and you can always go back and you can see where
they're ranking with the little green icons and those little green icons then
give you a guidance of how that's more relevant maybe I tweak the description a
little bit and add a few more.
ok that's a new one that I found.
The better you
optimize your video, the more chances you are to get ranked and the more chances
you are to get seen because you've ranked and because you have been seen
they're more likely to click Subscribe then if they never saw you ever.
So those
are my tricks and tips to help you get more subscribers in 2018.
If you want more tricks and tips there's a free pdf up here in the description down below.
Subscribe to this channel for regular YouTube tricks and YouTube tips videos.
Go out there,
START CREATING!