This looks more fancy than my morning coffee
mug that I use. Man,
it might be, it might be,
but you know what?
It's just it's just black coffee.
Is this drip or is this this
is pour over so it's a paper
filtered. You could call this drip,
but it's. Cheers. Cheers.
To me it almost has the lightness
of a tea. Am I off base?
No, you're not off base. OK.
Some of the fancier and you know,
higher quality copies tend
to be almost Ethiopian.
Like all coffee originally
comes from Ethiopia.
A lot of Ethiopian copies have a
tea bergamot like finish to them.
That's a good thing.
So we're here at proud Mary off of Alberta.
I'm told they do a wonderful
breakfast by the way.
But today we're focusing on
coffee and Matt, you can I say.
Specialize in purchasing coffee
beans from some of the finest
growers in Panama of all places.
Yeah, that's right.
That's right.
We, we buy coffee from
a range of producers in Panama.
We've been most of them,
we've been buying coffee since about 2011,
2012. This one right here,
for example, is a producer we've
been working with for a while.
And it's a geisha variety coffee.
It's an airloom variety that actually
came over from Ethiopia originally.
It found its way into Central America.
It almost got.
Educated in the 1960s because it
had low yield and the business
farmers wanted to get rid of it.
But there was one farm in
Panama that kept it around.
Since then,
it has literally captivated
everybody's attention.
Doesn't taste like coffee when you put it
on a table with all these other coffees.
The geisha variety tastes different.
When you come to proud Mary,
you can get a coffee menu.
I like this is what I'm
drinking on this menu.
That's right, yeah.
So it will be on the backside,
on the back.
That's the expensive stuff.
Expensive side.
That's the deluxe coffee side.
This is a very.
Awarded producer from Panama,
the Lamastus family.
And this is. So I've been reading this
right this is $12.00, is that right?
That's right. And so it's.
This is an experience.
This is not an experience.
I gotta gulp this down so I'm
fired up and ready to go to work.
You can do that. You can do that, yes.
Gaisha. Black Jaguar. Venka.
How you say that word?
Ohh boy. Warumo. Yes.
This is the best of Panama 2022.
First place winner.
Can I say this is judge to be
one of the finest Poors in
the entire world over the last
year. Just to be one of the finest
coffees in the world in the past year.
$150.00 to enjoy. A fuller cup or this little
bit fuller cup. This is the they split
this brew amongst three of us. So
you bought a pound. A pound, one pound.
And what did that cost, $2000?
Two, $1000 for a pound of coffee.
That's right. But we're gonna taste
the 119 here in a minute. And it's
not the same, but it's pretty close. It's
also exceptional. We sell these tins.
If this were a pound of coffee,
it would be about $300.00 a bag of coffee.
So we sell these tins for
like more like 30 to 40 bucks.
And that's a way for people to get into
this hiring coffee without biting off.
Pretty much.
I think unfortunately coffee is one of
those things that we all drink everyday,
but we don't think too much about
where it's grown, how it's produced,
how hard it is to produce it,
and also what it costs.
And we just go pay four or
five bucks for the coffee,
which is fine.
But if we dug a little deeper and we
started to kind of pay attention to
some of the people that produce it and
some of the effort that goes into it,
you realize it's worth a lot
more than what gets paid for it.
We like to say, well,
you can do the four dollar thing for sure,
but down here if you're curious.
We're going to show you what an
$8.00 cup of coffee looks like.
We're going to show you what a
$10 cup of coffee looks like.
We're gonna also you're interested
12 to 15 and you see for yourself
you should treat yourself to a
fine coffee experience if you
like liqueurs or fine wines.
It's time to step into the
fine coffee arena, I think.
Thank you again.
Cheers. Thank you.