what's up everybody? welcome back to my channel!! Hi how are ya? long time no see hey y'all all
right is this thing on hello YouTube Do You Remember Me hi guys all right so we have a new
makeup collection launching and it's called Gothic Beach baby we're back and I have had
so many requests that when we have a big makeup launch you guys want to see it up close you want
to see the old school YouTube version and y'all want to see some swatches and you don't want to
see a 30second clip so I said you know what let me res direct this [ __ ] and let me dust the the
ashes off let me get out of my coffin and baby today we're revealing a new collection Yeehaw
howdy y'all yes it's really been a minute and today we're unveiling the entire Gothic Beach
collection now you may say what do you mean Beach well Jeffree Star Cosmetics is turning
9 years old yes Miss Thing like a cat nine lives and we're going to keep on going and we have a
brand new collection now to me a lot of stuff has already been done before beauty is beauty but at
Jeffree Star Cosmetics we always give you a new experience so instead of just going full spooky
we're going spooky and we're bringing summer to October I know I know it's may be hard to
wrap your head around but by the end of this video you're going to understand because we're are we're
bringing real summer into October so let's Swatch play and unveil the gothic Beach collection all
right y'all grab a Red Bull grab a snack it's time to dive in like the old days and we have
a lot here minus the palette we have new eyeliner markers for the very first time and I also have my
first ever sunscreen yes even when it's cloudy you want to wear sunscreen you want to look Flawless
you don't want toing age hi you know the drill all right so the main event of this collection
is the gothic Beach palette now as you can see it has texture it feels like black sand it is
absolutely beautiful and we're about to open this motherucker up because she's so stunning you guys
you ready for it you ready for it good morning yes the brand that brought you the first ever
trunk in the makeup industry Miss blood sugar she has her fourth or fifth sister now y'all
ready for the trunk here she is yes okay she has a little piercing ring right here it is giving you
black Treasure Chest it just got dug out of the cremator and she's absolutely beautiful so hi you
guys have been waiting long enough you guys you haven't seen me in a long time so let's open her
up all right y'all without further Ado here is the gothic Beach palette oh my God good morning
you guys here she is in all her glory there is of course stunning metallics beautiful glitter
shimmers and of course the iconic Jeffree Star Cosmetics matte formula we are 9 years of the
game baby and you may think Jeffrey you've done it all before but baby here is a whole new color
story to stimulate your senses I am obsessed with this palette it's gloomy it's dark it's beautiful
but it's wearable come on let's start swatching okay here is the first first row let's start it
y'all here we have anti-s sunburn a beautiful Nude Matte pink it is absolutely beautiful and then we
have don't be a beach a really warm macaroni and cheese peach color oh my God this in the
crease I'm deceased next we have burnt out and Rusty Anchor two beautiful matte Shades you can
create any type of wearable smoky eye with this of course it is very warm toned I want it to feel a
little bit of warmth in October it's always very gloomy dark rainy so then of course we have the
first metallic in the palette it is called Sunray [ __ ] it is a beautiful copper Shimmer and last
but not least we have sand castle is a beautiful medium brown matte shade I am obsessed with the
first row and then the second row gets a little weirder let's show you oh hello second row all
right let's dive right into it of course we have five mattes and one metallic just like the first
row now this one oh [ __ ] she is a beautiful burgundy Plum and she is called Gothic yacht
I love a good yacht party you guys now hi the hot Green Oh baby she's called beach ball breaker and
it is a hot lime green inyou face matte and it is so pigmented One swipe coverage over here we don't
do buildable Miss Thing now the three purples of course I wanted them to really complement
the full palette so we have o buoy piranha party and Vixen vibration now these ones are amazing
for creating that wild fun I of course we love a good wearable purple or you can really take
it there and just go full ham and of course last but not least we have umbrella attitude which is a
beautiful Deep Purple with blue and purple reflect glitter look at that [ __ ] Shimmer yes there's
still one more row oh hello last but not least the third row gets very Gothic and very gloomy
look at this Shimmer oh my God okay so there's two metallics one Shimmer and of course three
mattes let's dive into the last six shades first up we have glitter Gloom and maob manners one is
straight silver metallic and of course this one has the beautiful reflex Sparkle in there
which is stunning third shade we have is parisel Passion it's a gorgeous khaki green with stunning
gold Shimmer in it and then the three last Shades they're all matte we have fishnet fix a beautiful
deep plum bite marks which is a reddish brown perfect for any smokey eye and then SPF 666 a
stunning charcoal matte shade here are the last Shades I'm shook look at this palette I don't
even know what shade is my favorite I'm obsessed with the mall oh hi it comes with a protector as
usual here she is in all her glory yes 18 Shades comes in this of course beautiful trunk with the
ring Hi how are you we have not done a new extreme ex Frost color in a long time and when we launched
the iconic pink religion collection a few years ago I launched a three pan extreme Frost palette
and it was called sacret glass well hello she has a new Gothic sister and this is called the gothic
diamonds extreme Frost Trio oh my god let's get spooky I am obsessed with the packaging
of course you guys know I always go ham now let's open her up this has a little slide out here she
is in all her glory I wanted to do black on black black like it was just a glossy death Miss Thing
all right introducing the gothic diamonds extreme Frost Trio oh my God she is that girl this is so
beautiful now maybe at first you're like what the hell is going on let's Swatch the first shade is
called blood sucker bling it is a brilliant white color and hi look at the umbrella look at the
custom Jeffree Star cosmetics new Sun Gothic Beach logo and of course the skull with the palm trees
growing out let's give her a Swatch oh hi you know a little goes a long way over here so we're going
to Swatch this on my hand here is blood sucker bling she is a beautiful Frozen white look at that
Pearl look at that Shimmer there's a little bit on my cheeks right here you guys oh hi the next shade
it is a mixture it is different than the other two it's a marbled effect with a lavender beautiful
pearl in there it has glass pearls this formula is so beautiful here she is oh yes look at that it's
like frosting and candy and glitter all in one now the third shade is called Summer death that's
what I'm calling October is summer death baby and it is of course a purple multicolored Glass Pearl
formula these are all baked in Italy the formula is unreal and if you've never tried them before
baby you got to give it a swirl now this is of course just straight up Pearl straight up purple
oo oh my God look at all of those all right I'm going to take the last one just a little bit on
the finger and then you ready for it y'all oh my God yes this is how we're going to finish the rest
of the video Miss Thing and this is you guys the black lipstick of course from Jeffree Star
Cosmetics Mr velour liquid lip in shade weirdo the best black liquid lip on the market how are you
oh my God that looks so pretty all right you guys here is of course the gothic diamonds palette all
right it's time for a new product reveal there is three in this collection can you believe it three
new products that we've never put out before the first ever Jeffree Star eyeliner markers these are
liquid yes and they need to be shaken before use baby kind of like me now look at these eyeliners
we're about to unveil them there is four Shades this is a felt tip marker type eyeliner it is so
beautiful and hi we're wearing the black shade the white shade the nude shade baby we got them all on
the eyes so without further Ado let's dive in into the beach proof proof eyeliners all right here is
what the packaging looks like of course you guys everything is very pink but has a hue of black
through out with our beautiful custom Jeffree Star Sun pattern here she is all right let's dive into
it now when you buy them the shade is wrapped around the unit carton so you know exactly what
you're getting and hi let's open him up oh my God here she is she's Sleek she's easy to travel with
it's not obnoxious cuz sometimes you know we love to really take it there I wanted this easy on the
goat in your makeup kit in your bag bam now these are long wear they're not going anywhere and look
at the tip you ready for it oh hi good morning all right you guys this is a matte finish it's
long lasting it's Beach proof water resistant and of course before you use it you want to give it a
shake ready okay so you want to shake before use now it's full pigment it's a long lasting formula
you can draw designs it's very simple oh hi good morning how are you it's very long lasting we drew
on the spider web on my eye with this with ease come on freaking star how you doing girl and there
is the black color let's let it dry for a minute cuz it does dryve matte it's a beautiful finish
and there's also three more shades so let's dive into all of them all right y'all of course there
is four Shades so we have Gothic Beach which is of course the jet black and then we have drug lord
which is the hot white it matches the name of my Infamous liquid lipstick and then we have vampire
nude and lavender horror they are absolutely beautiful these are so fun to draw and play around
with I mean look at my eye y'all we used every single shade of course we're wearing the palette
Nicole lipstick Nick the queen she freestyled this web and these last all night it's time for
the Jeffree Star Cosmetics third mascara formula ever oh hello this is the beach proof mascara oh
my God so this is the unicarton y'all it's giving everything we need to do baby you're going to be
able to survive the beach the sand and the waves and any emotional trauma with this new iconic
formula it opens up like this and yes this mascara it looks like there is water droplets covering it
it is very white and Brilliant of course it has our JSC new Sun limited edition logo let me just
open this up so this formula is created and made in Japan it is absolutely stunning and here is
what the wand looks like hello this is water and Flake resistant it's going to be curling
it's going to be lifting and it's going to give your lashes the separation that you need what is
the difference between this [ __ ] proof and the Jeffrey Star approved mascara you guys this one is
amazing it's really going to do it all this is vegan it's water resistant it's flake free the
brush it's curved it's going to hold that formula in the right place and coat every single lash and
it's really going to give you volume and hold that curl so for all my mascara lovers you are going to
love this you can also build now with F proof it was tubing it's amazing it's our top seller
but once it's on you can't build or do anything this one it has a little bit of wiggle room it's
natural to full dramatic and it has actives to help make your lashes longer over time I
cannot wait for you guys to try the new beach proof mascara all right if the mascara wasn't
amazing enough we have a second new formula and this is my first ever SPF oh my God and I know you
guys are like Jeffrey you're launching an SPF in the fall oh baby worldwide the sun is always out
whether it's under the clouds or full bloom or under a storm baby the sun can damage your skin
so this is the Jeffree Star Gothic Beach facial SPF oh my god let's dive into it so of course
this is what the packaging looks like this is a broadspectrum SPF 30 and yes it's our first FDA
formula Miss girl let's open it inside oh hello y'all here she is yes all right it looks like
this it's in this beautiful tube like packaging look at you guys this is a clear formula you see
that it goes on clear oh my God this is infused with pear it is so beautiful and by the way this
isn't just an SPF this is going to blur the skin this is going to make it look velv it's actually
the perfect um canvas for makeup application so it's going to blur smooth and give you SPF it's
infused with coconut water white water lily and Lotus flour extracts it is of course a facial SPF
it's going to provide UVA and UVB protection it's going to help defend against Blue right
induced damage it's going to and it also contains hydrating skincare properties like niacinamide
which we love and need so this is basically a skin care sunscreen look at that clear formula
it is absolutely beautiful and it smells like heaven Okay the third third and final brand new
formula you ready for it it's a little unexpected but it's really amazing Hi how are you you guys
this is the vampire blur and cooling stick it is amazing it's amazing for travel it packs a punch
and it's really good it's going to really blur I'm all about blurring this year baby blur it all now
this is of course is what the packaging looks like let's open her up this is a face stick okay and
let's open her up she's very sturd and of course it comes with a little plastic protector on top
now this is a Twist top so it looks like that it is very cooling when you put it on the skin oh my
God now I'm going to insert me putting it on my skin right now this is going to bring your face
back from the dead it's going to blur and it's going to cool dry skin go [ __ ] yourself now this
of course has glycerin in it it's going to help soften and refresh your skin it has a chamomile
extract which is a natural Botanical compound it's going to calm and sooth that dry skin and
it has aloe vera High moisturization good morning you guys know we're all about moisturizing that
skin and keeping the face fresh now of course when testing this formula I put it in my purse I tried
it all throughout the day I loved how it looked when I had no makeup on it was very blurring for
these pores and baby I think you guys are going to love this that completes the cosmetics and
skinc Care portion of the launch the palette the highlighter palette the new mascara the eyeliner
markers the cooling stick and the SPF oh my God you guys this is one of our biggest collections
of the year and I so excited because we have an array of accessories so hello here is a brand new
mirror we have the silver and pink diamond and hi the Black Diamond hand mirror has entered the
building she is brand new and when you take it out of the box oh it looks like this it is very
blingy absolutely stunning and I love it it's so fun to do your makeup with these on camera it just
gives your energy something different cuz who who wants to stare at a boring ass mirror Jeffree Star
Cosmetics always ping the way there's a lot of merch for this collection let me wheel it in oh
my God y'all okay [ __ ] hold on before we even start we have a new umbrella look at the umbrella
look at the logo y'all look at the Cosmetics logo this is my Beetle Juice fantasy oh my gosh yes
we're just Singing in the Rain baby let's go all right so yes we have a full array of accessories
and everything is going to be in the description box below just like always so you guys can see the
prices the bundles and every single thing but we have a new umbrella she's beautiful look at this
oh my gosh I am obsessed with it the top of course everything is custom molded and made and this is
my umbrella fantasy I am obsessed okay we have a lot to go over let's go through it real quick oh
hi our tumblers are insanely they just they sell crazy so we of course we made some more this is
the summer death pink I am obsessed with this design oh my gosh look at her in all her glory
she is amazing hi get my system we have new Gothic fishnet crop hoodies and normal hoodies they are
absolutely beautiful they are very custom here is the full big hoodie look at that logo right
there this is giving us our full Gothic fantasy Myspace is back in the building and hi here is
the crop version she is so adorable it was time to create our beach fantasy with this gigantic
clear tote bag I love this it's so fun and easy for travel and this holds a lot of stuff in it
black moth towel you guys these are so yummy and soft and I am obsessed with everything in this
collection and of course our iconic makeup bags they are back in two different colors the bright
beautiful purple and then the black with purple these hold a lot they're amazing for travel now
this collection is one of our biggest of the year it's a lot to digest just everything will be down
below the price the items and of course we haven't even said the launch date you guys hello we saved
it for the end the entire Gothic Beach collection launches September 29th oh my God we're going to
kick off the fall and spooky season with a bang I am so excited for these new formulas these new
textures I so proud of this launch and it is something I've really wanted to do for a while
the photo shoots and the concept were so fun me as aing mermaid are you guys kidding me I
mean look at this star image from the campaign I'm literally gagged I really wanted to do something
different I think so many makeup brands have done spooky here is a twist for the industry
all right y'all Gothic Beach it's coming to you soon September 29th we'll see you soon bye guys