Welcome back for another video.
My name is Larry Snow of SJC Web Design.
In this video, I'm going to
be showing you how to use
Twitter to find like-minded
individuals to follow, also to
use Twitter from a
security perspective, and I'll have a bonus feature for you.
So let's get started.
First thing you need to do is to search.twitter.com.
You'll be presented with the page that you see in front of you now.
You could certainly type in your
keyword phrases and searches
in the main search here
with Twitter, but I recommend
using advanced search and
let Twitter do all of the fancy stuff for you.
So, let me just review some of these here
for words. You can
do all of these words, exact
phrase, any of these words, none of these words, etc.
You can put in specific hash
tags, and written in
a particular language. Then you can go into the people.
You can say fund these accounts, to
these accounts, and mentioning these
accounts, and then you
can narrow it down to a specific.
So say that you're
in executive protection and that
you're looking to find out how
to follow people on Twitter, like-minded
individuals in the executive protection industry.
The best way to do that
is to use the exact phrase "executive protection."
and then click "search."
On the results page there are a couple of things going on.
On the right hand side you see
of all the tweets that mention the phrase "executive protection."
so you could browse through
some of these tweets and see
what people are talking about in reference to executive protection.
But to follow people who have
executive protection in their
profile summary, you could
click over here on the left hand side where it says "people."
So here gives you the
ability to follow right away.
You can pruse down, there are
several of them that have
executive protection in their profile summary.
Or if you wanna get
a little bit more picky about
who you follow like I
sometimes do, you click
on their name and a little
pop-up window will show up
and you can find
a little bit more detail about them,
see who else is following this
person, how many tweets
they follow, when was the last time they tweeted.
And you can also add them to a list.
So rather than following them, you can create a list.
Maybe call it "executive protection
businesses" or EP practitioners
or specialists, whatever you want
to call your list, and you just add them to the list.
So very, very simple, very,
very effective way for you
to start following like-minded individuals
in the executive protection industry.
Going back to Twitter search.
Now putting on
your security hat or using
Twitter search, advanced search with
a security perspective or
a security intelligence perspective.
So let's say you happen
to see something on Twitter about
a riot and you
find that what the hash tag is.
And in this case, it's called #cmayday.
You can do a quick search on
that and you
can see about all the people
talking about a riot
in Seattle that's going on,
or was going on about four hours ago, it seems like.
Pretty violent up there, it
looks like just from these. So, what
you would do from a security
perspective is you would
monitor this hash tag, #cmayday.
So that's one example of of
using Twitter search from a security perspective.
Let's go back to advanced search.
Another way that you can use
this, you could use
the exact phrase of your principle.
Just giving you examples.
You could put in an event
that your principal's gonna be at.
You could put in specific people
if you found intelligence on
a particular Twitter account and you
want to monitor that Twitter account,
you can put in tweets from
this particular account, and monitor that way.
And of course you can use
the places down here and
you can narrow it down within
a particular city within
a one mile area, one mile radius.
So advanced search is
a great tool to grow your
business and find like-minded individuals,
but it's also a great tool from a security perspective.
So let's get to the
bonus website.
And that is TrendsMap, t-r-e-n-d-s-m-a-p.com. 122 00:05:09,850 --> 00:05:05,840
What this does is exactly what it says.
It maps out the current
trends from Twitter on
a global scale.
So I'll just move over a
little bit so you can
see what else is going on
across the globe.
And I'll just go back across
the globe back this way.
Coming back to the United States,
Trends Map is a useful
tool for me, to
see what's going on security wise.
So there's a lot of
talk as you've seen in Riots on Seattle.
So it is currently trending over Seattle.
So what you would do is
just click on the trend "riot".
And you would see all the tweets
come up where people are talking about riots.
And so this is a
great way to follow the conversations
specific to that trend.
Or if you are traveling
you could see what people are
talking about in reference to
that. So there's a tornado down
here and looks like in the Carolinas.
Got some military over here in Hawaii.
Click on that see what people are talking about the military.
So here's the Seattle PD.
People are retweeting what the
Seattle PD's putting out. So
a very, very useful tool.
There's other functionality here.
You can drill down to my city.
So here we are in Boston.
Of course, the Celtics are
trending very much.
You can go to by
region, which apparently is
the United States and you can go to the world.
So it just zooms out a little bit.
So you can get very specific to my location
which again, is the Boston area.
So I really like this.
It's a very little handy tool
that's a a quick check to
get a pulse of the nation,
so to speak, on what is
trending across United
States, and the globe!
Thanks for watching.
If you like the video, please subscribe.
If you have any questions
or comments please post them below,
and I'll see you in the next video.