It's that time, we're back again with another Reddit critique.
Where I go ahead
Look at your designs that you've uploaded to the Reddit,
The ones that's been the most upvoted, and I'll give you some coins.
If you're new around here, I'm graphic designer
I specialize in logotype design. Where I go ahead and you see the backboard there.
Do a lot of logotype designs. The goal of these videos
And every video on my channel is to help you and
Your creative journey get better and better.
And to also provide you with great infotainment.
In this video I brought to you by Envato elements.
I'm going to be showing you the most upvoted designs on the subreddit.
Let's get into it.
We have got 11.4 thousand members.
This is good.
We are growing.
This is nice.
Join the subreddit.
It's free. First of all with 93 upvotes.
Hello.
I thought he just said hello.
Hello logo made for a fictional beer brand from Finland.
Okay, first impressions.
I like it.
Simple, illustrative.
I love the use of the negative space set to give depth of the other arms.
I think it looks really good.
The typeface
Although it looks a bit handcrafted, I like it. Gives it that handcrafted look.
We've even got the grids on for the logo as well.
This gives it more context.
I was waiting for like a mock-up. Something that would help me.
This bottle cap gives it so much more context.
I love the black and white of it.
The icon works really small, and it shows you that it does work
when it's small.
That's how you know that the logo is effective.
Obviously, depending on the situation. When it comes to beers
And like bottled drinks, you get things like Fanta
Budwiser, Coors Light and all those things. Their logos can be scaled down.
Because it's all over the packaging.
Anyway.
There is one thing, though, that I've just noticed on
The bottle cap is the kerning issue. That's what with the A being so far to the right?
You need to fix this.
And look at that.
This is amazing work.
I would drink a lot of these.
I love the minimal factor of it.
The only problem I have is that, although is minimal and
I live this silver color and everything. It's not very eye-catching.
It looks great to us designers.
I mean, looks really nice, simple but would it's sell?
That's the main problem that I'm having. Love the design
and logo and everything.
I think the more minimal you go in like a drink, the worse it could be.
Sometimes it depends.
You need some sort of flare, something that would stick it out
from the shelves.
When you walk in past like a liquor shop, or you're going to
get beer from the supermarket, or whatever. You want to choose
Which beer you're gonna have? You want something that actually stands out to you.
And maybe this would to some people.
But personally, for me, it doesn't. That not taking
anything away from that actual beer itself, or the logo itself
Again, you've got a kerning issue. I don't understand
Is that a kern? It's definitely a kerning issue. That A needs to be
closer to the R. I understand the problem that
You're having there. Because the R and the A, they're notoriously and
Hard to kern, because especially with the little slope
going on down here on the R you going to find it hard to push that A closer.
But what you can do is with that arm of the R down here
You can go ahead and make sure that travels all the way down.
So you change the angle, so the A can fit nicely next to it.
You should never change the kerning, because right now
It's kind of like PEUR A not PEURA.
Does that make sense?
It looks like two words.
So great work.
Love it.
It's amazing.
This next one, Restore is an upmarket environmentally friendly
conscious skincare brand.
After the initial stages of my process, you can see on chitt.co
'Chitt' not the other word.
I came up with this wicked custom arm, which
Combines a letterform with a leaf to create a really unique mark.
I'm really proud of the outcome.
Logo design is all about first Impressions on these videos.
Again, you've given great context there.
It's for an upmarket, environmentally conscious skincare brand.
The R and that whole thing around it makes sense.
It's modern, its minimal and you've got an icon within the logotype.
And I always loved that.
I think it works the best.
It gives you the best brand awareness while giving the most functionality to the design.
You've chosen a really nice typeface, and the edit that
you've made to the R is very subtle, but works really well.
It shows you a lot about it that could be influenced
By the imagery in the background, which looks really nice as well,
Great contrast in there.
One thing that a lot of designers wouldn't say or
I would normally say is, it's great composition.
You've chosen very carefully the typeface.
I love the 'skincare' being at the bottom. That adds extra functionality to
The branding, the brand identity. When it comes to logos
It's super important to have functionality in there.
If it was just the R, then it wouldn't be functional. Because
Yes, you can get across a brand, but it'll cost you a lot of money
To market it, and to explain to people on Facebook and Instagram
and all these places. What the company is. With this we know
It's Restore and skincare. What do we take away from that?
From reading it and seeing it?
We get the brand awareness from the icon.
We can see the company name, we can read the the name, remember it
And also, we know what it's for.
Skincare works in the negative as well.
I really like that.
The color green here is really good.
It's very nice.
It kind of reminds me of...is it a vino?
Although a lot of designers would say that the R is quite cliche.
There is an issue with this, I think, having a leaf icon
With anything to do with like environment within the brand,
Whether it's environmentally friendly or eco-conscious things like that.
A lot of people would say that, that is cliche.
But what I think, you've done here is very tastefully created the R works well.
It genuinely works.
It's an abstract leaf.
I can't find any fault with this.
I think it's really nice.
Well, I like these as well. I love the sketch.
Let's see what other people have said.
Nice! A lot of work goes into something this simple but effective. It's true.
Logo design is difficult, not because we're trying to do a lot of things.
It's because we're taking a core element of something and
Making it into what it is, which is a simplistic shape
That can be remembered and it's effective.
This other guy says, Yes snaps for this.
It's so simple and perfect.
Love that rich green.
You crushed it.
The subtle leaf in the capital R. Chefs kiss. Perfection. 10/10
Very good. People seem to really like this. Very good work.
Really enjoying it.
Well done.
The next one, quick breakdown of logo made for another project
And I thought I would share, ADBURY OAKS bandcamp.
The logo may only consist of a circle and two lines.
However, the minimalistic visual style and reducing
Each element to the base shape has allowed for several components
To be hidden within the logo.
A lot to consider.
Okay, as he's showing here everything that he's done.
He's showing all the work that goes into it.
I like this style of like annotating the design for the clients.
It shows more than what meets the eye. Shows the work behind it.
This is a really good presentation.
However, on the Reddit, you should always post more context.
Who's it for? Why you created it?
Otherwise, I can't really upvote it or do anything in the videos.
I mean, it looks great in first-person.
What I like is the logo being really just simplistic, working really well, typeface works.
You've kerned it correct. I like the composition.
Make sense, it's functional.
But again, I like to know a bit more about it.
Either way, I'm not taking anything away from this.
I think it looks really good.
The presentation is more appealing to me than actual design.
And that's not taking anything away.
I just think you've done a great job in presenting this.
If I was a client, this would be really simple for me to see.
Well done. Before I go into the next one.
There's something that every single logo design, or
Any single design on the subreddit has that always gets in award.
And that is a mock-up. Mock-ups bridge the gap between a fantasy.
Like a just a logo to reality.
The logo being used. Whenever we're doing client work
So whenever me and Jim and Sam are doing anything
When ever it comes to sending the work to the client, we need to show them
how that logo will work.
And the only way to do that, that is viable is mock-ups.
What they do is, it allows us to show how the logo work on the product they're selling.
The way that they're selling it on website, everything.
If you have a leather company. Like a leather making company
Where you make wallets and handcrafted, and you need
A craft logo to go onto the wallet, then what you should do
If you're designing the logo for that, you should mock it up for the client.
They need to see how it will look on their products, because
That's the reason why they're buying it from you is to see it on the product.
They've got a completely different ways of viewing the logo in Black and White.
Now, if you're struggling like most designers to find great mock-ups.
There is a website. And Envato elements are
Sponsoring this video. Because they have over 50 million assets
On their website, including mock-ups, photography, fonts.
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So effectively, you have $20 a month for 50 million assets, which is insane.
And when you stop the subscription, or if it runs out
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And making this series happen. Back onto the next one.
Fruitsy is a new fresh juice company located in Qatar.
It's fresh, natural and colorful.
It was kind of challenging to create the Arabic version
Because of the differences between the letters.
So it was an Arabic and you brought it into just like the Roman letters.
That's super cool.
First of all, they remind me of Cadbury's, but that's just
because purple over here, it's their color.
Cadbury's have purple.
So everything that they have is purple. That's their brand recognition right there.
I like the type.
I think you've done a great job making it playful, legible and
showing that it's got a bit of movement in there.
Bit of jiggling. If you just had it so corporate, it would be pants.
No one would really want that.
Oh, wow, look at that.
So that's the Arabic.
And then you've gone here.
Obviously I'm going to say, this one looks better because I can read it.
But that still look amazing.
This here doesn't look very good.
This here I don't think it works.
You've got too much going on in the background, although
I can understand it. Sort of the packaging here.
The mock-ups. You see this? Mock-ups win, looks super nice.
I like the way that the logotype is readable, playful
Not very serious and just casual.
It's just full of life.
And you've shown that really well within the typography here.
You've got like this, really nice font, or it could be hand lettering
I like it.
It's organic.
That's what we want.
We don't want anything that looks corporate in this.
You have done a great job.
I'm going to give you an award for this one, because I think it's fantastic.
And you've done a great job with this.
Okay, in the last one of today, with 77 upvotes
Built for dogs is the new premium apparel brand. High quality
Dog accessories that will last a lifetime.
I'm confused a little bit. Is it just a apparel for dogs? Like clothing for dogs?
Or is this clothing for humans inspired by dogs?
First of all, love the logo.
Really nice playful.
It shows the dog there in negative space.
I love the way that you've got the collar.
in the negative there. All these shapes are super nice.
You've done such a good job with it.
I would like to see the actual logotype bit bigger.
Just to see what it would be like.
I love the way that the icon works.
There, we go.
That's it there.
This looks crazy.
I like that a lot.
I like the vertical composition.
Obviously, I understand that you have to have the horizontal composition
for such as this and such as this and other useful things.
There's versions of logos that you use, depending on the way
That they're being shown, or the way that they're framing
or like the t-shirt or everything else.
This looks good.
I think, you've done a great job. A couple of issues with kerning in dogs.
I'll let you guys find that out in the comments.
If you can spot the issues with kerning and let me know right down below.
And I might tell you.
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Thanks for watching. Comment down below which one you think was the best?
I personally think, Built for dogs is my personal favorite for today.
I'll catch you in next video.
See you soon.
Goodbye.