- I grew a brand new YouTube channel
from zero all the way
to 1000 subscribers,
in under 30 days.
- [Speaker 2] I monetized a fresh YouTube channel
in only 30 days.
- [Speaker 3] I monetized my brand new YouTube channel
in just 28 days.
- What's going on?
How are these YouTubers growing so fast
and yet other creators just kind of feel stuck?
Well, this is actually becoming
a reality for more
and more creators all the time.
Sometimes taking 30 days or even 28 days
or less to reach these goals.
A lot of people assume you just have
to spend years grinding,
but the rules here are being
rewritten a little bit.
So, if you're here
to turn your YouTube channel into
something that can generate profit,
maybe become a job for you one day,
then I'm going to help you out.
Today we're gonna dive
into some strategies other channels are using
that you can use
for reaching monetization fast.
Even if you're starting from zero.
The first step as usual is finding a
niche that serves your goal.
However, I'm not gonna go into the general advice
of just picking something you
are passionate about,
because you are here on a mission.
It is completely valid
and you should be doing something
you're passionate about, but let's dig
in a bit more.
You need to be asking yourself a few questions.
Number one being,
"Is this niche You're about to go into,
profitable?"
Not all niches are created equal.
Let's say you have a goal
of earning $100 per video
with a CPM of $7 per 1000 views,
you would need 14 to 15,000 views,
but if you were making $21 per 1000 views,
you would only need 5,000 views per upload,
which is a goal
that is probably a little more doable, right?
The second thing you need to ask yourself is,
"Is this a popular niche?"
Your niche is basically the audience
that's gonna be interested
in what you're talking about.
So the larger the audience,
the more money, right?
So what would the popular YouTubers do?
Well, someone like Mr.Beast would
make a video titled,
"Ages 1-100 Fight For $500,000"
By doing this,
he's essentially relating to everyone
who likes money who happens
to be between the ages
of one and 100 years old.
This is how big YouTubers are growing fast.
It's because they increase their TAM
or Total Addressable Market.
They're looking to reach
a much larger potential audience,
which can give them exponentially more views
than smaller channels.
Three is," How saturated is this niche?"
What if millions of other creators
are getting billions
of views on the topic you're in?
Do you compete in this really crowded space
or do you pick something
that's a little less saturated?
It's not impossible to break through,
but if you're dead set
on that really competitive niche,
I would encourage you
to carve out a smaller sub-niche in
that big topic.
Basically, become a big fish in a small pond
by specializing.
For example,
instead of just covering all of fitness,
you might do a channel
about specifically CrossFit.
It's not about just less competition here either.
A highly targeted audience
is more likely to engage with you
because you're speaking very specifically
to their very direct interests.
And finally,
the fourth question, ask yourself this.
Do you feel like there is room
to grow within this niche?
Now, this doesn't just include being able
to generate basically endless ideas
for this niche that you're about to enter.
Nothing's worse than running
out of ideas one year into
your YouTube journey, right?
But can you also monetize this
content outside of YouTube
by using things like affiliate links
or brand deals, sponsorships, things like that?
AdSense does not and should not be the only way
that you are looking
to make money with a YouTube channel.
Having said all of that,
I still maintain that
it's mega important to have a passion in
what you're actually talking about.
If you want to even make any money
or get any views,
because topics you already care about tend
to be a lot easier to infiltrate, right?
You already know the lingo,
you can get in that community
because you are very familiar with it.
This will also help you avoid burnout,
but finding the perfect niche won't just
be the magic bullet, right?
You still need to generate views,
but there's actually a strategy you can lean into
for getting a lot more
views than you're probably used
to getting right now.
The biggest channels on YouTube aren't just
randomly throwing ideas at the walls
to see what sticks,
and then they just happen to always
get over a million views.
No, they are following a very specific blueprint.
Let's go back to Mr. Beast channel.
It's obvious that he struck gold,
literal gold,
with this $1 versus $1 million
series he's been doing.
So what I want you to do
is hit up the YouTube search bar
and then type in $1 versus $1,000.
Scroll down and look at the insane view
counts on these videos.
5.7 million,
19 million,
5.2 million,
and it's not just Mr. Beast.
Let's check out Ryan Trahan's channel.
For a while now, he's been doing this
"I tested one star reviews" series,
millions of views all over the place, yet again.
Other household names like Airrack are using
this strategy as well.
Trust me, even though it feels like
only the pro YouTubers can do this,
you can as well.
Once you find videos in your niche that have had
that, like, viral success,
you can make videos kind
of modeled after them, right?
You're just starting out here,
so the expectation shouldn't
be for millions of views just like them,
but what if you got 10,000 views
when you're used to getting a thousand?
What if you managed to get a 100,000 views when
you're used to getting 10,000 views?
Putting some intent behind the research you're doing
and the content you're making will
for sure get you monetized a lot faster,
and you could do this even within a month's time.
Be careful though, because we're not trying
to copy these ideas.
It's about taking something
that resonates with you
and then making it your own.
If we jump back to the $1 versus
however many thousands of dollars example, again,
we can see something interesting.
They're all using the same formula,
but let's dissect the thumbnails.
The elements that stand at the most here
is Mr.Beast on the left
and then the object on the right.
The gold car has been scaled up so
that it takes up two thirds of the thumbnail.
Let's look at Nick's thumbnail
with over 5.7 million views.
Nick's face also on the left,
but he's changed a few things up.
He made sure to include that iconic gold, right?
But he's put it in the background.
The other main object of the thumbnail
has been blown up real nice and big.
You have the steak, but then
this really recognizable element of the Salt Bae.
Recognizable elements alone are
great to use, but the more important lesson here
is that an idea was taken
and then turned into something
that was unique to them.
Now, increasing your impressions
and your click through rate
is definitely a fast track
to monetization, but it's also not enough.
We need to be working
on the retention in your videos
because you have to hit 4,000 hours
of watch time.
Alen Sultanic is a famous copywriter,
known for sharing unconventional
and effective copywriting
and marketing strategies.
One of his best secrets
to hooking viewers could also help you go viral.
It's called assumptive questions.
The key here is to put yourself
in the viewer's shoes.
Anticipate what questions
or objections they might have,
and then settle those right away.
This makes the viewer feel more understood
and inclined to hear you out.
For example, in this video I said
that I'm not gonna just tell you
that you should be passionate about your niche.
We're gonna go a bit deeper.
A lot of our viewers have
by now, heard us say a million times,
"Be passionate about your niche,"
and they want more information on that,
so I'm immediately assuming they're going
to say," Ugh, I already know this,"
and I'm trying to quell their fears right out
of the gate.
Let's look at this retention graph.
The biggest drop off here happens in the first
30 seconds of the video.
I bet your videos could look similar
to this in some cases,
and the goal here is to try and remedy this
drop off as much as you can
in that first 30 seconds.
The less drop off you have here,
the longer people will stick through a video.
Just a 10 to 20% increase could be the difference
between a video that flops
and a video that completely explodes.
So your hook should satisfy
a viewer's curiosity
from their click back on the title and thumbnail,
and that should happen
(snaps fingers) right away.
You could tease some exciting moments
coming up later in the content,
or you can maybe open a loop by asking a question
and promising you're gonna answer it
in a little while.
And what a lot of small channels don't know is
that you can use that script writing technique
of opening loops over and over
again throughout your entire video
to keep people hooked.
Close the loop, open another one right away,
and then the ending is just as important
as the intro to your video.
What you do not want to do
is make it feel like your video
is ending at any point.
It should kind of come as a surprise.
The reason we do this is,
is so that we can seamlessly
transition a viewer from one video
to the next video.
If you start to do a really long outro
and people start to assume your video is ending,
they're going to click off
way before you get to that part
where you're like," Hey,
please subscribe," or,
"Please watch my next video."
It increases your watch time
and it creates hopefully, a binge session
because people continue to just watch video
after video in your channel.
This is especially great for new viewers who
after a short binge of your channel,
will for sure get your next upload in their feed,
whether they've subscribed or not.
The more times people come back,
the faster you get monetized.
Another thing you can do
is analyze your video's performance
after the fact.
Was your
click-through rate lower than normal?
Well look into that a little bit.
Maybe you can make some adjustments
in the next thumbnail
you make for a video.
That can hopefully raise it a bit.
Also,
you want to examine your audience retention graph,
and I would wait maybe like two days
after the video is uploaded
so you get a nice sample size.
You need to try and find
where people are exiting your video,
and if it's happening in that first 30 seconds,
you have got to learn from those mistakes.
This isn't easy and it happens to us still too,
but we're always trying to improve,
but look closely,
identify where people start to drop off,
and then try and ask yourself questions as
to why they might have left.
You can also look for spikes
where it shows people
are re-watching segments of your video.
Maybe there's something really interesting there
and you could pick up some tips
for your next video.
And once you get monetized,
there's some very interesting things that happen,
and if you wanna know what those are
and how to tackle them,
then you're gonna wanna watch this
video right here because we'll go
into some more details.