(futuristic music)
- [Narrator] A new era of mobility is on the horizon.
For over a century the automobile
has given us the freedom to move, to build,
to enjoy our lives and follow our dreams.
But our reliance on fossil fuels
for our incredible advances has not come without a cost.
Carbon emissions, increased pollution, and global warming,
threaten the health of the planet.
Toyota is striving to create a world where mobility
is sustainable and utilizes a variety of fuel sources.
A world where automobile technology thrives
in harmony with the earth.
This dedication to the environment gave birth
to the Prius in 1997, the world's first mass-production
hybrid vehicle, a landmark first step in the path
to reduced gas consumption and sustainable driving.
The plug-in hybrid took it to a new level,
utilizing both gas and electric hybrid technologies
with plug-in recharge capability.
The electric vehicle, tailored for urban commuting,
relied purely on electricity,
all examples of Toyota meeting the challenge
of fuel diversity.
Never satisfied though, Toyota engineers were simultaneously
working on a brand new technology
that met all the driver's needs with an even smaller
carbon footprint,
one that took its lead from nature itself,
the hydrogen fuel cell.
Harnessing the power of hydrogen and oxygen atoms,
the fuel cell creates electricity,
which powers the vehicle.
And its only emission while driving is water,
a pattern that mimics the cycle of nature,
non-depleting and clean,
a new kind of vehicle anyone can be proud to drive.
Work began on this groundbreaking technology
over 20 years ago.
Multiple concept models were developed over the years
and tested in the harshest conditions possible.
And now the long wait is finally over.
We introduce the FCV.
The future of driving has arrived.
Its philosophy of breathing in the air
has informed its design,
and its aerodynamic lines guide the wind.
Its design speaks to a new form of mobility.
It offers the ultimate in modern luxury
and the most cutting edge technology.
And yet still gives strong silent acceleration
thanks to its electric motor
as well as ultra smooth handling.
Because, after all, being a fun, clean vehicle
is what it's all about.
The FCV heralds a new era of freedom
with a range of approximately 300 miles
on a single refuel,
which takes only about three minutes.
The game-changer.
Toyota's vision for the future.
The FCV, the turning point in sustainable mobility.
(uplifting music)