Avoid the spam filter. What is Campaign Verify? And how does it work? If you're using political
campaign text messaging, there's a good chance that you've recently heard about Campaign Verify.
In the past week, we at Tatango have been flooded with questions about Campaign Verify. So, we
thought it would be best to create a FAQ video to answer some of the most frequently asked questions
about Campaign Verify. Now, before we get to the FAQs, let's call out the elephant in the room.
Spam. We all hate getting spam emails, spam in our mailbox, and during election seasons,
we also hate spam text messages. Now, your campaign or organization probably
isn't sending spammy text messages. But as an industry leader, Tatango wants to set a standard
of non-spammy political text messages. We believe that campaigns and organizations
can easily send SMS that aren't spam-related, and the way to do that is through Campaign Verify.
Campaign Verify is actually good news for everyone who hates spam text messages. Campaign Verify
acts as spam filter, but for text messages. You can make sure that your carrier-proof
message gets sent out without spam and not sent to the promotion tab.
Now, on to some of the most frequently asked questions about Campaign Verify that we've
received. What is Campaign Verify? According to their website, Campaign Verify is a U.S.
nonprofit organization with a mission to provide a public service to a nonpartisan
basis to verify the integrity and authenticity of text messages and other communications related to
political campaigns and elections. Campaign Verify exists in order to educate the public,
ensure public confidence in American elections,
and protect political and civil rights and the election system. What is Campaign Verify, really?
In our words, political text messaging is very popular right now and is super important as it
allows political candidates and organizations to communicate with their supporters, especially
during times when face-to-face communications may not be possible. The wireless carriers
realize this and want to support political text messaging. But until now, there's been no way
for carrier spam filters to accurately determine if a political text message is legitimate or not.
Campaign Verify solves the problem for the wireless carriers and allows legitimate
political text messages to get to supporters while protecting consumers from illegitimate
political text messages. Is Campaign Verify for real? When we first heard about Campaign Verify,
we had questions too. However, after researching the matter, we're 100% confident that Campaign
Verify is for real. In text message marketing, whenever you want to get to the bottom of
something, you talk to the wireless carriers. In this case, we spoke directly to wireless carriers
who have confirmed that Campaign Verify is actually for real. How much does Campaign
Verify cost? There's a one-time fee per entity verification. For presidential campaigns,
PACs, and other non-campaign committees, and there is a one-time fee of $2,500.
For Senate campaigns, the fee is $750. For congressional campaigns, the one-time fee is
$199. There are no fees for generating authorization tokens once an entity is verified.