♪ >> SALEM STANDS OUT BECAUSE OF
ITS HAS THREE -- ITS HISTORY AND LANDMARKS MOTHER IS A HIDDEN GEM
NOT, IN A DENSELY POPULATED CITY.
>> MAITLAND MOUNTAIN FARM IS SALEM’S ONLY WORKING FARM.
>> IS OWNED AND OPERATED BY ANDY AND HIS WIFE HOLLY ON HER
FAMILY’S LAND.
>> MY FATHER ALWAYS DID HOMESTEADING AND HAD A LARGE
GARDEN.
WE WOULD EAT TOMATOES AND APPLES.
>> MAITLAND MOUNTAIN FARM STARTED AS A FATHER-DAUGHTER
PROJECT IN 2009 AND CONTINUES TO GROW.
THEIR SPECIALTY, PICKLED PRODUCTS.
>> WE DO PICKLED MUSHROOMS, PICKLED RADISH WITH HORSERADISH.
>> YOU NAME IT, THEY PICKLED IT.
WHAT IS THE MOST UNLIKELY THING THAT YOU PICKLE?
>> PROBABLY THE PICKLED PEACHES.
YOU HAVE A SAVORY PICKLE BRINE BACKING UP THE SWEETNESS OF THE
PEACH.
THIS IS WHAT WE STARTED WITH 12 YEARS AGO.
IT IS A COMBINATION OF CIDER VINEGAR, WHITE VINEGAR,
ALLSPICE.
JALAPENO.
>> THIS IS A PICKLED PLEASURE.
>> AWESOME.
>> I THINK YOU GET EXTRA CREDIT FOR FORGOING ANY WHICH BRANDING.
THESE ARE LOCAL FOLKS?
>> LOCAL SALEMITES.
>> WE MOVE ALONG THROUGH SALEM TO BEVERLY TO ANOTHER FOOD STOP,
FARM FRESH PRODUCE MEAT AND FISH OF THE FOUNDATION OF THE MENU AT
FRANK.
THE OWNER AND INDICATIVE CHEF FRANK DEVELOPED A EUROPEAN
CONCEPT WHEN HE TOOK OVER BOSTON’S ICONIC RESTAURANT
L’ESPALIER IN 1988.
>> IN EUROPE, THE LIFE EXPECTANCY IS LONG BECAUSE OF
HOW GOOD THEY FEET.
FROM THE FARM TO THE KITCHEN TO FEED THE SOUL.
>> AFTER A 40 YEAR RUN, THE L’ESPALIER CLOSED IN 2018.
MCLELLAN OPENED FRANK AND BEVERLY LESS THAN A YEAR LATER.
>> FRANK IS IN A COSMETOLOGY -- IN A COSMOPOLITAN CITY.
>> LIKE THE CUISINE AT L’ESPALIER, HIS DISHES AT FRANK
ARE INVENTIVE AND CREATIVE.
>> WE MAKE OUR OWN CHICKEN GRAY.
THIS IS A COUNTRY PORK TREAT WITH LOCAL VEGETABLES.
THIS IS OUR LOCAL SEAFOOD.
LOCAL LOBSTER.
LITTLE CLAMS.
NANTUCKET-BASED SCALLOPS.
>> THERE IS MORE.
A FRANK BERGER.
>> PEOPLE FREAK OUT FOR THIS BURGER.
PICKLES, LOCALLY SOURCED SCREENS, ALL ORGANIC MEATS FROM
A FARM IN MAINE, MONTEREY JACK CHEESE, SPICED MAYONNAISE WITH
HOT SAUCE, AND ONION RINGS THEY WOULD >> THE BURGER IS POPULAR
WITH A TAKEOUT CROWD.
THE CONCEPT CONCEIVED PRE-PANDEMIC.
>> DINING WAS SHUT DOWN BUT WE HAD OUR MARKET AND IT EXPLODED.
♪ >> A FEW BLOCKS AWAY,
RENOVATIONS AND REVELATIONS UNDERWAY AT EVERLY’S CABOT
THEATER WHICH CELEBRATED ITS 100TH BIRTHDAY.
>> NONE OF THIS SPECTACULAR LOBBY ENTRANCE WAY WAS EVEN
VISIBLE UNTIL YOU UNCOVERED THIS.
>> THAT IS CORRECT.
IT IS ALL ORIGINAL AND IT WAS COVERED UP BY A DROP CEILING IN
THE 1950’S WHEN THEY PUT IN AIR CONDITIONING.
>> SO YOU DID NOT SEE THIS GRANDEUR.
>> IT WAS HIDDEN.
IT WAS OPENED AS A MOVIE PALACE AND THE INTENT IS TO BRING IT
BACK TO THAT.
>> IT OPENED IN 1920 IN THE AFTERMATH OF THE 1918 FLU
PANDEMIC.
>> IT WAS BILLED AS A WAY TO MAKE PEOPLE FEEL COMFORTABLE
COMING BACK TOGETHER AGAIN.
IMAGINE 850 PEOPLE WATCHING A MOVIE TOGETHER.
THAT IS AN AMAZING EXPERIENCE THAT WE DON’T HAVE MUCH OF
TODAY.
>> WITH THE THEATER CLOSED BECAUSE OF COVID, VIRTUAL EVENTS
AND CONCERTS HAVE HELPED GENERATE REVENUE.
IT’S REBIRTH HONORS THE IRREPLACEABLE HISTORY AROUND
EVERY CORNER OF THIS VENUE.
A LOT OF THIS ORIGINAL ARTWORK, IT IS AMAZING.
>> IS INCREDIBLE WHAT THEY DID IN 1920.
>> DO YOU TAKE SOME ENCOURAGEMENT FROM THE FACT THAT
HERE, THE THEATER WAS BORN IN THE WAKE OF THE PANDEMIC 100
YEARS AGO, AND NOW YOU ARE ESSENTIALLY REBIRTHING EDGE.
>> AND BEGIN REPEAT THAT HISTORY, IT IS INSPIRING AND
HOPEFULLY WE CAN PASS THIS ALONG IN BETTER SHAPE THAN WE FOUND
IT.
>> THE CABOT IS CLOSED TO THE PUBLIC RIGHT NOW DUE TO COVID
RESTRICTIONS AND ONGOING CONSTRUCTION, BUT CHECK OUT
THEIR WEBSITE FOR VIRTUAL EVENTS RANGING FROM CONCERTS, FILMS,
EVEN COOKING DEMONSTRATIONS.
IT PLANS TO LAUNCH AN ENTERTAINMENT STREAMING SERVICE
THIS YEAR.
NEXT, MEET ROG