So you have a website for your business and spent a lot of time and money
developing it but nothing's really happened since you've launched it. You
want your website to bring in more clients business but you don't really
know what to do to make it better
or how to get it to generate leads and sales for your business in this video
I'll share with your 5 tips you can implement right away to improve your
website so that it can start producing more results for your business
Stay tuned. There's nothing worse than putting copious hours and dollars into
your website only to see little to no results. Let's look at a few ways we can improve your website
so that it can begin attracting more leads and clients. Tip number one
Get a beautiful clean look for your website. The reality is that beautiful websites
sell more and the reason for this is that people are more inclined to buy from your website
if it looks professional and they trust it. The look of your website contributes to increasing
the likelihood that a browser will buy from you so make sure that you have a
design or a theme that puts your website in the best light if you're unhappy with the look of your
website you can engage with the web designer and developer to give your website
a new custom look or you can look to change your website theme. When looking
at a new design or a new theme, keep in mind that
two to three colors across the website is enough
1 to 2 font types is enough and white space is a good thing as it enables people to stay
focused on your content and not get distracted I put a link in description
below you need a designer to help you with a sizzling new look for your website
as well as a few sites you can visit to find beautiful WordPress Themes.
Tip number 2. keep it simple with your menu items. Your website navigation is an
important part of your website as this how your visitors will find information on your site.
And this is a case where less is more.
With fewer items in your menu your visitor's eyes are less likely to scan past the important items.
My recommendation is that 5 to 8 items in the menu is enough
keeping that concise.
Tip number three increase your website speed. People expect a fast experience when
visiting a website and if they don't get that they're highly likely to leave the page
and complain this is not ideal because you want your users to stay on your page
to learn more about you engage with your content and enquire or buy from your site.
There are many factors which slow down a website, from excessive large images to inefficient plugins and code
on your website to improve the speed of your website I recommend
getting a good hosting provider to start off with. I love and use A2 Hosting. Secondly use Google's page
sights to analyse your site. Google's Page Insights will highlight issues with your
site that you can fix to increase its speed
Tip number 4, give people amazing content. If you want to improve your website you need to
generate more content people are looking for solutions to their problems and the more
that you can demonstrate you're able to do this the more chances of them trusting you
enough to buy from you
Post regular blog post, whether that's videos, articles or infographics, people are hungry for
information so fine medium that works for you in my case I like to use
video and make a commitment to creating this content regularly finally tip
number five, promote your website
I'm a strong believer that when you are first starting out in business
your audience exist, they just know that you're there yet. So in order for them to see you and hear you and discover you
you need to reach them by promoting your site you can do this by running a
couple of Facebook add to your blog post to increase the reach of your blog you
can share your blog post in facebook groups Google+ communities that are
relevant to your niche, making sure you do so in a non spammy way
and your blog post to your Pinterest, Twitter and Instagram accounts as well making sure
that you can use the relevant hash tags so that anyone searching for the hashtag can
find your content. If you liked this video
make sure to subscribe to my channel.
And if you're looking for ways to get more clients and grow a business that you love
make sure to pick up a copy of my free personal branding guide. In it, you'll learn all
about the strategy equipment and software you need to set up and build a business
that is aligned to your personality and that generates leads and sales to get
your hands on it simply click here or in the link in description box below thanks
for watching