Are you looking to bring your broadcasts to LinkedIn, or maybe you're ready to finally make the
big jump from posting videos to going live.
In any case, this is the guide for you!
Because I'm going to go over what you need to qualify for LinkedIn Live, how to apply
and give you some pro tips on how to boost the likelihood of getting approved!
So let's get right into it.
Let's start by making sure you meet all of the requirements for going live on Linkedin.
To get a feel for that, let's check out the LinkedIn Live application.
In the grand scheme of things, all of the requirements boil down to "Are you an active
and engaged member of the LinkedIn community."
But let's break them down into an actionable list of 3 objectives you need to get approved
on LinkedIn.
One, Ensure you are updating your feed on Linkedin regularly with a wide array of content,
such as; Text Posts, Direct Video Uploads, and Images;
Two, Have an audience of at least fifteen hundred followers and engage with them daily,
such as liking their comments, replying to feedback, and interacting with other members'
posts.
And finally, three, Secure your account!
It's 2021; there's no reason not to use 2-factor authentication when it's offered on any website.
If you feel you meet all three of those goals, then go ahead and apply using the link in
the description below.
Once you're approved, LinkedIn will reach out to you in the app.
However, you can also quickly check by adding LinkedIn to your Restream dashboard.
But we'll go over that more in just a bit!
Now, if you're anything like me, you don't want just to meet the bare minimum requirements.
You want your application to stand out, so they couldn't bear denying you.
So let's go over five actionable tips you can do now to increase your odds of being
accepted!
Our first tip is that you may already be approved and not even know it!
With a healthy content strategy and active engagement, it's easy to get an overwhelming
amount of direct messages on LinkedIn.
So you may have missed the welcome invitation LinkedIn sent you when they approved your
application.
Luckily, Restream can save you from digging through your inbox.
Simply head over to the Restream Dashboard, and connect your LinkedIn account.
Once that's done, you'll get an instant notification here showing you if you can't stream to LinkedIn.
If you don't see this notification, then you're good to go!
You've already been approved.
You can also choose one of your company pages with this dropdown to check to see if it is
approved.
Remember, you need a third-party tool such as Restream to go live on LinkedIn.
So whether you have a complicated broadcasting setup and want to stream to Restream via RTMP
or looking for a more straightforward browser-based experience, Restream is here to make your
LinkedIn Live look amazing!
An essential piece of your live content strategy should be to include all of the platforms
you already cater to when sharing your latest product announcement.
Going live publicly on Twitter, Facebook, and YouTube all at once, or over the course
of a week, is how you build brand loyalty and grow your global audience.
Most influential brands and people we see today all have a multi-platform content strategy;
that's how you reach the most expansive and diverse demographics.
A multi-platform streaming workflow also shows LinkedIn that you're not going to get approved,
stream once, and never stream again.
Instead, it demonstrates that you are actively streaming and engaging with the community
and aren't restricted by any platform agreements.
There's a good chance that you, or someone you know, may already have a contact at LinkedIn.
So it never hurts to show some public interest in gaining access to LinkedIn Live by reaching
out to your friends and co-workers to see if they can't help expedite your approval.
On top of reaching out to your network, it's also an excellent time to start growing your
network!
Check out who in your network and extended network is live on LinkedIn and jump into
the conversation.
Remember, spam is never appreciated.
So make sure to connect with the streamer.
Being active on LinkedIn, after all, is a surefire way to get approved for live.
If it's been a couple of months since your last application, and you've done a lot to
follow all the advice included in this video, then it's time to apply again!
Since LinkedIn doesn't reach out when they deny your application, it can be hard to know
if you've passed the requirements or not.
So applying again can boost the odds your application is reviewed again with your current
metrics.
And that's it!
If you've gained anything from this video, make sure to hit that subscribe button, so
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