- Hi there. It's Peter Moriarty here.
And today, I wanna share with you a profound shift
that we've had in the way
we approach hardware inside our business.
I'm imploring you to consider using a Chromebook
or a Chrome device for your next machine
and consider rolling them out for your team as well.
(upbeat music)
Now I've been using Chrome devices as my primary devices
for over five years now.
And if you scroll through the archives
on our YouTube channel, you'll find a video
where I said that I took a $5,000 MacBook pro
and actually returned it and switched to a Chromebook.
At the time the Chromebook that I had purchased was $900
and I was getting much more value out of that
as a business owner, instead of the Mac book pro
that was like five times the cost.
Now at the time that video got a lot of views,
made a lot of waves and for the last five years,
I've still stuck with all of my Chrome devices.
I stuck with a originally an Asus machine.
And then I moved up to a Google pixel book.
And on each one of my business computers,
I've been using a Chrome box.
Now these devices are very different to using a Mac or a PC.
You can still use everything in the browser
and you can still, you know, print and fax
and do all the other things that you need to do,
but they don't run the same operating system.
And where the experience of working on a windows machine
or a Mac is a very desktop based experience,
you know, you're installing apps locally.
Using a Chrome device is really an experience of the web.
It's the most pure experience of the web, I would say,
because there isn't really anything else.
You've got all the basics of connectivity like Bluetooth
and wifi and the ability to plug in a USB stick
and watch movies from your machine.
But you don't really have all of the other stuff
that comes with a fully fledged desktop operating system.
And that's the big shift with Chrome devices
when we're doing most of our work in the web,
we're using canvas for our pictures.
We're using Gmail for our email.
We're using Google documents
and drive for all of our documents.
What's the point in installing apps locally anymore?
If you're the kind of business who's grown
and now is using Google docs
and G-suite for everything in the business,
why would you still use a desktop operating system
that requires maintenance and support
and anti-virus and updates and all the other bits and pieces
that kind of bogged down those machines.
So let's take a deeper dive into
why consider using a Chrome device
and why they've worked out so well for me.
Now, Chrome devices are Google's devices built
for the modern age.
There've been a complete rethink about what a modern machine
and a modern worker needs.
Now, there haven't really been super popular
in the business sense because the main market for
Chromebooks and Chrome boxes has been education.
And they've been in thousands of schools all over the world.
Probooks now outsell any other devices in schools
in America, which is a really big shift.
Now, Chromebooks are also phenomenal in the workplace
because they're centrally managed.
They're great value devices.
They last for a long time, there's no viruses or malware.
They've got extra long life and the list goes on and on.
The best thing is they connect it's really well
to the Google ecosystem.
So if you're a business that's using G-suite,
you're crazy if you don't consider using a Chromebook
for your hardware devices.
Now, the early Chromebooks,
weren't great on the performance side of things.
And that's why they kind of got a bad rap.
Part of that reason is because they were initially aimed at
school children.
They were ultra low costs like around two or $300 a piece.
And that meant that the processes were pretty low.
And so if you're a business manager
or leader getting work done on these machines,
was it really ideal more than five tabs open at a time,
it would start to really slow down.
But thankfully in the last five years there's been a number
of machines and manufacturers.
Who've got really serious about creating machines suitable
for business users.
The Chrome box that I'm currently using
has an Intel processor and 16 gig of Ram
that is ample power processing to run multiple screens,
multiple applications at once,
and if I wanted to have 15 tabs open,
it would handle that without a problem.
But hardware wise, some of the Chromebooks
are still considered underpowered.
And what that means is they don't have
the same fancy processes that are more modern
or more beefier macro PC would.
And that's because they're used for different things.
A modern macro PC might be used for editing videos,
playing games, all the kinds of things
that we don't really need in a business sense.
For most business owners
or business executives were replying to emails.
We're working on some documents.
We're maybe doing a few videos, the meetings,
but we don't need hardcore processing power.
Most of the things we're doing are on the cloud.
And that means that the heavy lifting
is being done by remote supercomputers.
It doesn't have to be done on a local desktop machine.
So we're rethinking how these computers work
means that they've been tuned for longevity.
They've been tuned for longer battery life.
They've been tuned for different exciting form factors
like flip screens and touch screens and styluses.
And what that means is the machines work really well.
When paired with Android devices
or paired with an online G-suite account.
It's a different way of working to the creative
who maybe needs a MacBook pro and Adobe Photoshop
to work on their photos and produce
what they're looking to do.
Now, if you are that type of person,
if you're a creative who needs to actually produce content,
heavy lifting content on your desktop machine,
and you can't get away with using something online
like Canva, well then maybe a Chromebook is not for you,
but for most business managers and executives,
and for most business workers,
particularly information workers, they're a great choice.
Can you open a PDF? Yes.
Can you access your files? Yes.
Can you install USB stick and watch movies? Yes.
Can you access Bluetooth headset? Yes.
Can you print? Yes.
All of these things are built into Chromebooks
and they are all fuss free.
Google users open protocols
for things like printing and USB storage.
So it means that no matter if you've got a USB device
that was previously plugged into a PC or a Mac,
no matter what printer you've got,
as long as it was made in the last five years,
it's probably gonna work just fine on your Chromebook.
And there is less it support needed.
What we love is businesses that can run
without having to call the it guy every five minutes
just to get their work done.
And Chromebooks really deliver on that.
Now the downside is what if you want to run some software
like a Mac or PC application, right?
You need to install it on a desktop.
You just can't do that with a Chromebook.
You're stuck with what you can access on the web.
You're stuck with what you can access
via a remote desktop to a Windows server.
So if you need to deliver an app to a Chromebook,
you might choose to do it via a remote server,
but Google I've got some tricks up their sleeve.
At the time of recording this video,
Google have actually announced
that they will soon be allowing Windows applications
to run natively on the Chromebook via an emulator.
And that's exciting news
because many organizations have just that one legacy app
that's kind of hanging around.
That they've not yet been able to port to the web,
and this is going to open up that door for Chrome devices.
But for the most part, let's be real.
Chromebooks are designed for work that's done online.
And now that most of our work is done online.
If that's your business,
Chromebooks are going to be a great choice for you.
Something that's important to mention
is Google has no known viruses,
malware exploits for the Chromebooks.
They are all encrypted on a per user basis.
And there's even hardware chips inside them,
which verify the operating system
every single time you open the computer.
And what that means is your machine is secure.
There is so little risk of anything going wrong,
whereas on a Windows or a Mac,
you've got to worry about antivirus
and anti-malware and encrypt lockers,
which can encrypt your whole hard drive.
These risks just don't exist in the wild,
in the Google ecosystem.
Now from time to time,
there have been security vulnerabilities
and exploits with the Google system,
but they pale in comparison to the amount of viruses
and malware that are out there
and active in the Windows and the Mac worlds.
Chrome devices are just more secure.
It is a fact and that is based on
the number of actual vulnerabilities
that have been released,
which is pretty done close to zero.
They are extremely secure machines and you are backed by
Google's team of amazing security engineers,
who are always working to keep this secure
and everything locked down to your Google account,
which is much more secure
than your file stored on local device.
Now, the thing that business owners often ask me is
I would like to keep a million tabs open
doesn't actually work for me.
And I can say with confidence to you
that if you're the kind of person
who likes to have more than 15 tabs open,
one of the more pricier and more premium,
Chromebooks will work absolutely fine for you.
For most workers though, having five or a maximum of 10 tabs
is plenty and they can go for something around
the middle of the range.
Now talking in Australian dollars,
a Chromebook under a thousand dollars is going to be pretty
suitable for any standard knowledge worker
for a power user or a business owner
who likes to go that a little bit further.
You might budget up to $1,500
or maybe a little bit more
for something that's a little more premium.
There's a range of different form factors
and ways of working with different devices
and different form factors Give you flexibility in
how you'd like to work.
Some of the best features of working with Chrome devices,
particularly the portable ones is that they're low cost
relative to their counterparts.
They have insane battery life.
I've already talked about the security and well,
because you've got the chrome OS,
everything is connected and synchronized
to your Google account.
So you're never at risk of losing data.
If you happen to lose the machine.
So my recommendation.
Try one, if you're in charge of the IT strategy
for your business, maybe you're a business owner,
or maybe you're an it leader within your organization.
Buy one Chromebook and give it a go test it out.
See how you like it.
Do the Chromebook challenge for a week.
See if you can last without your primary machine using
the Chrome machine for your primary device.
I'm sure you'll be surprised at
what you can get done using Chrome iOS.
Now, if you're interested in getting more resources
in the Chrome ecosystem,
or if you'd like to chat to our team for a consultation
around your business technology strategy,
as you scale and grow the business
and help your team have more uniform IT policy,
as you grow the business,
jump onto our link down below there.
You can chat to our team and schedule
a no risk completely free and complimentary consultation,
or if you're a small business
and you're just getting started,
you're not yet ready to jump onto a consult with us.
You can join our free G suite community inside.
There are business owners, exclusive resources, live videos,
and plenty of help from our team
and others in the Google community.
If you like this video,
please give us a thumbs up,
drop a comment below with any questions that you have,
and we'll catch them as soon as we can.
We'll see you in the next one.