Okay, in our prior video we talked about the role of education generally and how it affects
employment and then how can it aid you in your goals or objectives throughout life.
Well, now I want to talk to you more specifically about a business school education for those
seeking to pursue that as a degree.
Well, let me start by saying that many degrees expose you to an area but a bachelor's degree
by its very nature, supposed to be a well-rounded degree.
It's a liberal arts degree.
Specially, it exposed you to so many different areas to make you more well-rounded person.
Well, the concentration of the major in business gives you that 30 to 40 hours of concentrated
study in an area.
So, you're more proficient in the skills associated with undertaking business.
Well, business itself is a very much general degree and here's why.
Because in any given field, you have the creation of value.
Okay?
That whether you're a psychiatrist providing a medical or psychiatric services to an individual.
Whether you're a CPA providing accounting services.
Whether you're an architect or engineer providing design services.
Those are the values you're delivering.
Well, in any way, shape or form, there's a business around that.
In order to deliver that value to the customer cluttering user.
Whether you're, however you're going to deliver that service or the product that you design
or make to the customer cluttering user, that's a marshalling of resources.
It requires the marshalling of capital, or assets, of money and it also requires the
marshalling of human capital, of individuals, your employees, your contractors, your workers
etc.
Without them, that's generalist business degree teaches you.
So the very popular BBA, Bachelor in Business Administration introduces you to the main
facets of business that management teaches you theory of how to lead and techniques.
Usually, techniques for how to manage individuals and leadership teaches you techniques for
how to inspire and motivate them.
Accounting, how to keep track with the numbers.
Finance, how to finance or bring in money, a form of resource necessary to carry out
their skills etc.
So, any given area of businesses going to help you in that way.
Be more proficient at marshaling which will make you valuable across any given area.
No matter the type of value, whether you're a hospital administrator or whether you're
managing the production of a given product so, two completely unrelated there wanted
service industry want product industry, you'll still be proficient at marshaling those resources
and again within the general business degree, any concentration that you have will give
you an additional degree of proficiency in a given task that you want to undertake.
So but, I always encourage business students to, in some way, develop their skills further
whether you have multiple concentrations within business field or whether you seek something
that's complimentary toward in the way of say a minor.
Okay?
You can expand your thought through a more cultural based minor or second major such
as Language, Economics, Philosophy or some culture courses and that way it can expose
you.
Because again, when you're dealing with customers, clients and end users, you need to understand
what their driven by.
What's their needs, goals, desires, wants, etc.?
So, in that way, you can better serve them, you can better deliver value which means you
can better marshal the resources necessary to deliver that value to the customer, clattering
user.
And then you might want to even add more of the heart skills that are so necessary when
you're going to manage the individual value providers.
So, if you're going to manage a group of physicians or designers or computer programmers or any
of these technically proficient fields, it would be very advantageous for you to appraise
yourself with what they do.
Some of their knowledge that they have.
Whether its learning something about design or computer coding or level of analytics etc.
Any of these can help you be more proficient in what your primary track, train that marshaling
resources to create value.
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