Gwen Stefani is a style icon for the ages. She came into fame in the '90s as the lead vocalist
of No Doubt and has remained an A-list star ever since. Following the success of No Doubt,
Stefani went on to release albums on her own, starting with her 2004 solo debut "Love. Angel.
Music. Baby." The Grammy Award-winning singer then went on to become a judge on "The Voice" in 2014.
And it quickly turned into more than just a high-profile reality show gig.
She met her now-husband — country star Blake Shelton — on the show,
just as the two were getting out of previous marriages.
"You get me, you get him. Two for one!"
But a major part of Stefani's appeal and longevity as a star has been her unique
style. As Entertainment Weekly noted, she has rocked platinum blonde hair and
a red lip for decades. And of course, she's thrown in a little blue hair on occasion,
and a bit of pink to spice things up in her video for Ex-Girlfriend.
"I wanted my hair like cotton candy, like, light pink."
"And I ended up with like fuchsia pink hair for like a year."
But while we're used to seeing our favorite beauty queen appear in full glam, Stefani has
more recently revealed what she looks like without a full face of makeup. Sharing what appeared to
be a fresh-faced selfie to Instagram in 2016, Stefani's low-key look was a huge hit with fans.
But while the singer — who was in her late forties at the time — was comfortable enough in her own
skin to show off a much more minimal look, not everyone was feeling her vibe. She joked with
In Style that her kids are more familiar with seeing their mom in makeup, telling the outlet,
"[Makeup] says a lot, I think. Even my kids are so used to me wearing makeup that if I don't,
they'll be like, 'Wait are you gonna put on makeup?' I'm like,
'Of course I'm going to.' It's just who I am. Always have been."
In fact, Stefani shared how a done-up look can even impact her mood. And that
goes for fashion, as well as makeup. She explained to In Style in 2017,
"I don't have an ideal [look for] any makeup, it's all about what you're
trying to say and [your] mood. I think that's the same with clothes for me too."
Admitting that her confidence can be influenced
by her level of comfort when it comes to her wardrobe, she added,
"I'm not proud of this but I think that it really affects me. If I'm not comfortable,
I'll be like, 'I don't even want to be here right now.' […] I'm saying,
'This is who I am.' I think that's true even if you're a jeans and T-shirt person."
In fact, the power of creating a mood through personal beauty and fashion
is something Stefani utilizes for her performances, too.
She does her own makeup before shows, adding that the ritual gets her in the zone. She said,
"I don't know what it is, but something about that whole kind of war paint, you know,
putting it on, building the confidence. Once I get the makeup on, it's showtime."
But the fact that she does her own beauty routine herself might not be the most surprising reveal
for fans. This star actually raids the drugstore to create her unforgettable looks. While Stefani
is reportedly worth a cool $150 million, much of her favorite makeup comes from drugstores
and grocery aisles. When the star was tapped as an ambassador for Revlon in 2017, she told In Style,
"I'm like how smart is Revlon to pick me? They're so smart. I'm probably the most
excited person about makeup that you could ever choose and it genuinely is my passion."
"It's literally matte. Smells like cupcakes."
Stefani was clearly an on-brand choice for the label.
Sharing her love of the typically affordable beauty line, she told Showbiz CheatSheet,
"They're all the same products as high-end brands
and they work just as well as the expensive versions."
Whether she's rocking an ultra-glam look or going more fresh-faced and natural,
Stefani is a style icon that we just can't live without.
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