TIMES.
TIMES. YOU GO FOR A CHICKEN DINNER AND
GET A HEALTHY CHOICE.
YOU GO IT IS WATER.
WATER IS WATER.
IS IT?
IS IT?
IS IT? I
IS IT? I TALKED TO A NUTRITIONIST
ABOUT WAYS ACTUALLY IN HERE.
>> WELL, IT IS SPARKLING WATER
SEASON.
SEASON.
SEASON. FOR ME THERE IS NO OFF SEASON.
SPARKLING WATER MORE POPULAR.
LIKE WATER BUT MORE EXCITING
BECAUSE IT IS SPARKLING AND
FIZZLELY BUT WHAT IS BEHIND THE
LABELS.
LABELS.
LABELS. >> WE HAVE TO DEFINE THE TERMS.
TRADITIONAL SPARKLING WATER
FROM NATURAL SPRINGS AND
AQUIFERS WITH MINERALS THAT IS
GOOD FOR YOU.
THE STUFF YOU SEE IN FANCY
RESTAURANTS, RIGHT?
RESTAURANTS, RIGHT? THAT ARE NATURALLY CARBONATED
OR LIGHT CAR BA NATION ADDED.
WAYS A GROWING CATEGORY ARE THE
FLAVORED SPARKLING WATERS THAT
ARE MORE LIKE SELTZERS.
SOME OF THEM ARE FLAVORED AND
ALSO FROM NATURAL SOURCES.
WE HAVE PERFECT EXAMPLES.
PEOPLE DON'T BOTHER TO CHECK
THE LABELS TO SEE IF THEY ARE
MINERALS IN THERE OR NOT.
>> WHEN I REACH FOR LA CROIX.
IS THIS GOOD OR BAD?
IS THERE ANYTHING HIDING.
IT SAYS NOTHING.
>> NO ADDED INGREDIENTS.
CARBONATED WATER.
CARBONATED WATER. THERE'S NOTHING BAD BUT NOTHING
OF VALUE.
OF VALUE.
OF VALUE. JUST NEUTRAL.
JUST NEUTRAL. YOU ARE DRINKING SODA POP AND
SWITCHING IT OUT FOR CARBONATED
WATER, SO MUCH BETTER FOR YOU,
YOUR HEART AND HEALTH BUT IN
TERMS OF DRINKING IT BECAUSE IT
IS SOME NUTRITIOUS SUPER
BEVERAGE.
BEVERAGE.
BEVERAGE. BAD IDEA.
BAD IDEA.
BAD IDEA. >> NOT SO MUCH.
>> ALL WATERS ARE NOT CREATED
EQUALLY AND YOU CAN CHECK THE
LABEL AND MOST OF US DON'T DO.
IT IS SPRING WATER OR SIMPLY
CARBONATED MUNICIPAL WATER.
>> MINERAL WATER IS THE CHOICE
FOR SURE.
FOR SURE.
FOR SURE. >> FOR ME AND IT TASTE BETTER.
>> WE SHOULD TALK ABOUT PLAIN
OLD BOTTLED WATER.
EASY AND CONVENIENT.
THESE ARE FAMILIAR.
THEY HAVE BEEN AROUND FOR A
LONG TIME AND THESE LABELS CAN
BE A BIT DECEPTIVE.
>> THAT IS WHERE THEY TRY TO
GET US.
GET US.
GET US. HOOK US WITH WITH THE LABELS.
>> AND IT TURNS OUT THERE IS A
NEGLIGIBLE AMOUNT OF MINERALS.
NO VALUE.
NO VALUE.
NO VALUE. >> CHEERS.
>> CHEERS. >> MINERAL WATER, THE SMART
CHOICE.
CHOICE.
CHOICE. >> ALTHOUGH I GOT TO BE HONEST.
I'M TAKING THIS ONE WITH ME.
NOTHING I LOVE MORE THAN FRENCH
SPARKLING WATER FROM MICHIGAN.
THANKS, JEREMY.
THANKS, JEREMY. >> SO WHAT HAVE WE LEARNED IN
ALL OF THAT?
MINERAL WATER IS THE BETTER
CHOICE.
CHOICE.
CHOICE. HE ALSO SAYS A LOT OF HIS
CLIENTS SAY I GET IT.
IF YOU LIKE LE CROIX.
BUT YOU CAN ADD THE MINERALS IN
THERE.
THERE.
THERE. MAYBE YOU ARE GOING TO HAPPY
HOUR, DO IT IN ADVANCE AND
CHECK THE LABELS BECAUSE THE
BEST STORIES ARE A COUPLE OF
LAWSUITS THAT HAPPENED BACK IN
2007, AQUA FINO THAT IS PEPSI
OWNED WERE IN A LAWSUIT AND
BEFORE TWITTER AND THINGS THAT
WE WOULD HAVE KNOWN ABOUT IT
BUT SOMEBODY LOOKED INTO THEIR
LABELS BECAUSE IT SAID BOTTLED
AT THE SOURCE.
PWS AND AFTER A WHILE, WE ARE
KEEPING TRACK OF THAT.
WHERE IS THAT SPRING AND THE
SOURCE, PWS WAS PUBLIC SOURCE.
AKA TAP WATER.
SAYING YOU GOT TO RELADIES AND
GENTLEMEN IT.
GENTLEMEN IT. ARROWHEAD OWNED BY NESTLE SUED
IN 2003 AND LAST YEAR THEY WERE
SUED.
SUED.
SUED. SPRING WATER FROM MAINE BUT IT
WAS JUST GROUNDWATER.
LOOK INTO IT AND IF YOU ARE
THIRSTY TRY SPARKLING HOSE 20
OUT OF A HOSE AND YOU WILL SEE
THERE'S NOTHING IN IT.
>> I SHOULD GO INTO MARKETING
THIS KIND OF STUFF BECAUSE WHEN
MY HUSBAND AND I HIKE, I MAKE
HIM BRING FOUR WATER BOTTLES,
WHATEVER WE FIT AND WE PUMP OUT
WATER FROM THE WOODS AND BRING
IT HOME.
IT HOME.
IT HOME. >> THAT'S THE KEY.
>> I'M OUT OF HERE.
>> AND JUST BECAUSE I KNOW WE
WILL HAVE TEXTS SAYING THE TEA
-- TEETH CONCERNS.
AND SOME SAY IT IS LOGICAL AND
BY CARBONATING IT IT IS
INCREASING THE ACIDITY BUT
THERE ARE TEST WHERE IS THEY
HAVE PUT TEETH IN WATER AND IN
SPARKLING WATER AND DONATED
TEETH.