Tanner Guzy Menfluential [0:00:00]
Antonio: All right, gents.
So, a lot of us including me have a problem with analysis paralysis.
We love to study, we like to look at things, we like to watch videos on them, we like to
read up on them, but when it comes to taking action, many times we just failed it.
We just don’t do what needs to get done.
So, in today’s video, Tanner Guzy is coming in, he rocked the stage at Menfluential and
he’s going to teach you how to take all that information and how to take massive action
on it.
[Music] Tanner: How many of you guys have done this?
Put up a motivational quote on your phone, you’re like, I’m going to get out there.
This could help me stay motivated.
I’m going to be ready to do stuff.
This is good.
It’s really good to be able to intentionally manipulate your emotions, so that you do more
and you try to become more and try to become better.
The problem with motivation is it doesn’t last.
It can’t last.
Eventually that dopamine drip is going to start to taper off.
Eventually that emotional high that you’re feeling is going to start to go away.
And one of the things that’s so interesting about human beings is our adaptability.
And so, you’re going to come out of this feeling really elevated and within a matter
of a few days and if not a few weeks, that level of elevation is either going to taper
off or it’s going to be your new norm.
You’re not going to feel motivated anymore, this is just going to be your new normal.
And so, it’s not going to be able to push you to continue to be better and better.
You may level up by one or two degrees, but if all you rely on is motivation, rely on
this emotional hit, rely on your emotions to drive your actions, then it’s not going
to do you any good.
What you need to do is understand that discipline comes into play.
I don’t like eating this stuff.
My wife is a really good cook and she makes it so it’s pretty darn good, but for the
most part I’d rather eat pizza and ice cream.
But, it takes discipline to be able to do things that are good for you when you don’t
feel like doing it.
I’ll tell you guys that when you’re making your 68th YouTube video and you have 1500
subscribers and everybody tells you in the comment section how much of an idiot you are,
you’re not going to be writing on motivations to make your next video.
You’re not.
The guys who depend on motivations to make that next video, they drop off.
It’s only the guys who have the discipline who are willing to figure out and forget what
their emotional drives are and tap into something better and something deeper that still continue
to make that next video, to respond to those comments positively, to write that next blog
post, to send out that new – that next newsletter, to request that proposal from that next client,
to try and close that next sale.
If you rely on motivation solely, game over.
You might as well quit now, you just wasted everything you’ve learned at this conference.
Do not only tap into your motivation.
Use it when you can.
You’ll hear plenty of guys that say discipline is the only thing that matters and don’t
waste motivation, it’s a wonderful thing.
But don’t rely solely on it because it will fail you.
Okay.
So, let’s talk about this idea of inertia versus intentionality especially because so
much of what we do in our lives is dependent on inertia.
You guys come and you wear suits because you think that you’re supposed to wear suits
to an event like this.
We go to school and we take the classes that we’re supposed to study because we follow
– we’re following the cultural inertia of this is what we’re supposed to do.
Our political persuasions, our religious beliefs, our social circles, the music we listen to,
the clothing we’re wearing, relationships, the hobbies that we engaged in.
Anything that we can think of most of the time you’re not thinking, you’re just
emotionally responding to the inertia of the culture that you’ve choose – chosen to
immerse yourself in.
It’s not a bad thing when you are in charge of that.
You guys will always be victim --not victim, but you will always be subject to habits.
You can’t escape the idea of having habits, but you want to choose and create what your
habits are rather than letting your habits that were driven by the inertia of people
around you or by the inertia of your own decisions made out of cowardice or laziness or a pursuit
of comfort or any of those other things.
You don’t want those habits to shape you.
You want to intentionally choose what your habits should be and allow them to shape what
you are.
So, there’s two A’s that I want you guys to really focus on intentionality.
The first one is you need to make intentional decisions, okay?
Whatever it is that you’re going to do with your life, whatever it is that you’re going
to do as far as a career, whatever it is you’re trying to get out of relationships, whatever
it is that you’re trying to do with your appearance with your physique with any of
the things that you’ve learned about, you need to make intentional decisions about what
those are.
But don’t think that that means that I’m saying that you have t plan everything all
the way up to the end because it doesn’t.
It’s very easy for us to allow ourselves to get paralyze in this stage where it’s
not perfectly planned out, I can’t quite make a decision, so I’m going to wait, I
got to get a little bit more data, I got to get more ready and then I’m going to execute.
But, I’m also not saying that you’re shooting from the hip all the time either.
[0:05:01] Be intentional in what your decisions are.
Don’t be emotional in what your decisions are.
But at the same time, you can’t just be intentional in your decisions, you also need
to be intentional in what your actions are, okay?
One of my -- I love the gym is a metaphor because you can learn – Reynolds is going
to – you guys will get this.
You learn everything about life in the gym.
You really can.
And one of the things that’s so cool about going to the gym is this metaphor of how you
have to be not only intentional of what you’re choosing to do, but intentional in what your
actions are.
Because if you go to the gym and you’re doing squats and you go in and you’re just
kind of half weighing in, you’re like, well, I’m not feeling great I’m going to go
a little bit light today.
I’m only going to do four reps instead of five and I’m going to skip that extra set.
And you do that every day you go into the gym, you’re not going to put on more weight,
you’re not going to get stronger, your physique is not going to get better.
And then, the weak people of the world are going to sit here and they’re going to get
it online for them.
So, they’re going to talk to their friends saying, well, the gym doesn’t work.
I went to the gym, I did it like day in day out for a year and I didn’t change.
It’s like you weren’t intentional in what you are actually doing when you were there.
You went through and you put in the motions.
You’ll see the same thing that happens when you’re trying to build a business.
You’ll see the same that happens when you’re trying to improve your relationships.
You’ll see the same thing that happens when you’re trying to be a better parent.
There are people in the world who will be very intentional in what their decisions are
and then they think that somehow that’s the only thing that they need to do, that
they’ve arrived.
And as long as they put in the motions, then they can justify to themselves that they made
good decisions and therefore they’re a victim when things don’t work out the way that
they hope they would or the way that they intended them to.
If the only thing you’re intentional about is what you choose to do, you’ve wasted
those decisions.
You need to be intentional every single time you go in and you actively pursue the doing
of it, otherwise it’s all wasted.
Now, what I don’t want you guys to think this means when we’re talking about rebellion
and rules and other things or related to intentionality is that it means that everything that you
have to decide, it means that you have to be unique or that you have to be special.
I told you guys on the style panel earlier that when I was in junior high in high school
I very much associated with the BMX crowd the punk rock tribe and everything else like
that.
And I remember very specifically thinking that I wanted to dress in a way that was unique
and it’s unique like everybody else in that whole tribe is unique.
If you have bright green liberty spikes and a chain wallet and safety pins on your backpack
and everybody else within your circle of friends dresses the same way, you’re not really
that unique, you’re not really a rebel.
You’re just jumping from one inertia culture or one current of inertia to the next one.
There’s not anymore intentionality in that.
There’s not anymore decision making or freedom or individuality in that than there is if
you’re to stand whatever your previous culture was.
At the same time, it’s also very easy when you get to a certain stage in your life whether
you’re doing this with your own moral convictions or your own ideas about business or anything
else to come in and think that you need to abandon everything that you used to be.
I will tell you guys right now that a lot of you guys probably should not be influencers,
you probably shouldn’t be doing YouTube channels, you probably shouldn’t be trying
to build an Instagram following because you will be happier and more fulfilled and bring
more to the world and be the better version of yourself as an employee or as somebody
who is pursuing a more traditional path or is doing something else.
So, don’t think that just because you’re here, you’ve now been immersed in this culture
in our current and in our inertia that that means in order for you to be happy, you need
to rebel against everything that you once were and assimilate to us.
You don’t.
If you can and you want to because you want to, then do that.
But, if you don’t want to if it will not make you happy, don’t abandon who you used
to be.
Don’t abandon what you know and what you’re good at.
Not everybody needs to be an entrepreneur.
Not everybody needs to be an influencer.
Not everybody needs to make a statement.
And don’t think that just by choosing to do that that you’re guaranteed happiness.
You won’t be.
Be intentional about whether or not you’re going to follow the rules or you’re going
to rebel because either one of those made us a decision out of inertia is going to lead
to more frustration and more misery than making that decision on your own.
Now, at the same time, if you are going to be someone who tries to forge your own path
you try to jump into this culture and jump into the world -- first of all, I welcome
you and I hope you’re doing it and I hope you see a lot of success at it.
But, once again once you get here you need to be able to make decisions and adapt according
to what works best for you and be intentional about how you’re going about these things.
[0:09:58] The last thing I want to talk to you guys about is information is not transformation,
okay?
You’ve been here for two days, you’ve absorbed a ton of information.
You’re going to feel great about it, you’ve already got that dopamine hit, you’ve taken
your notes, you’re understanding al lot of these things and you’re going to go home.
And if that’s all that happens, that’s it.
It’s wasted, okay?
You’ve had epiphanies over these last two days and just like Mark Twain said, the man
who doesn’t read good books has no advantage over the man who cannot read good books.
I want to tell you that if you men waste the epiphanies that you’ve had while you’ve
been here, you don’t act on them you don’t internalize them you don’t allow them to
fundamentally change who you are, then you have no advantage over the men who didn’t
come here who did not invest their time or their money and did not have those epiphanies.
Onto themselves those epiphanies are useless.
Not only are they useless, I would argue they condemn you.
If you don’t act on your higher knowledge, you feel worse about yourself.
You start to recognize that you don’t follow through, you’re not tenacious, you’re
not doing what you’re expecting yourself to do, you are a loser you’re giving up
you’re doing anything else.
So, if you’ve had epiphanies here, don’t just stall an information, turn it into a
transformation.
And the only way to do that is to act.
The reason I chose this drowning man here is because if you read every single book about
swimming, all right?
You read every single book, you go to the best school in the world, you get your master’s
degree and a PhD, they have you on panels on CNN and everywhere else, you talk about
swimming theory and everything else, but you never actually get in the water, you do not
know how to swim.
It doesn’t matter.
All that knowledge is useless.
You have no idea how to swim.
An eighteen-month old child who knows how to get his head up out of the water knows
way more than you do about swimming.
That child has been transformed.
That transformation, if you don’t act on it all you have is information.
So, I challenge you guys, you’ve been given a ton of information.
You have a huge dopamine hit with what you’ve done, be intentional about what you choose
to do with it and then act on it, execute on it, try it, screw it up, try it again,
adapt, pivot, change, but do not get in this little circle of thinking that you’re feeling
good and you’re making progress because you’re running information down.
You get a hit because you get an epiphany and then you chase the next one.
Because if all you’re doing is chasing those feelings chasing those chemicals chasing those
emotions, you’ll be back here again next year, giving these guys your hard-earned money
and you won’t become anything better than what you currently are and you will have wasted
everything that you learned over the last two days.
Thanks, guys.
Antonio: All right, gentlemen, are you ready to take some massive action?
Well, I’m linking to Tanner down in the description of this video.
I’m linking over to his book.
Amazing book.
If you want to read and understand men style, really one of the best thought leaders out
there.
His website, it’s a great resource, so go check it out, guys.
I’m linking to both of those down in the description.
And I want to hear from you guys.
What – what action are you going to take after this video to go out there and live
the life that – that you want become the man that you know yourself to be?
[Music] [0:13:15] End of Audio