COMPANY
COMPANY THAT ACTUALLY MAKES HER PERSONAL
SAFETY PRETTY.
SAFETY PRETTY. DOES THAT MAKE SENSE TO
YOU?
YOU?
YOU? HERE
YOU? HERE IS WHY.
IT'S CALLED BLINGSTING.
THIS IS A COMPANY THAT
WANTS THESE ITEMS TO BE
PRETTY BECAUSE THEN YOU
ARE MORE LIKELY TO USE
THEM.
THEM.
THEM. THIS IS SOMETHING NEW
THAT YOU HAVEN'T SEEN
YET.
YET.
YET. IT'S
YET. IT'S AN HSN EXCLUSIVE.
IT'S A DUO.
IT'S THE TYPE OF THING
YOU HOPE YOU NEVER NEED
BUT IF YOU GET IN A
SITUATION WHERE YOU
THINK YOU NEED IT, THIS
COULD BE YOUR LIFELINE.
IT'S ACTUALLY CALLED THE
GLAMOUR HAMMER.
GLAMOUR HAMMER. THIS WILL BREAK THE
WINDOWS ON THE SIDES OF
YOUR CAR AND ALSO CUT
THE SEATBELT FOR YOU AND
WE ARE DOING A TWO PACK.
THINK ABOUT THIS.
IF YOU GET IN A
SITUATION WHERE, LET'S
SAY THE CAR FLIPS AND
YOU NEED EASY ACCESS OUT,
OR LET'S SAY YOU LIVE
SOMEWHERE WHERE THERE IS
LOTS OF BODIES OF WATER
AROUND OR YOU DRIVE WITH
CHILDREN OR LONG
COMMUTES, THIS REALLY
COULD BE A LIFESAVER FOR
YOU.
YOU.
YOU. IT
YOU. IT IS SO UNIQUE.
THE WAY YOU STORE IT AND
THE WAY IT WORKS IS
UNIQUE AS WELL.
TAKE A LOOK AT THE COLOR
OPTIONS FOR YOU.
THIS IS A TWO PACK.
TYPICALLY WE HAVE A
SINGLE ONE FOR ABOUT $22.
YOU ARE GOING TO GET
THEM BOTH NOW FOR
$34.95.
$34.95.
$34.95. THIS IS THE PRETTY ROSE
GOLD.
GOLD.
GOLD. THERE IS A SILVER OPTION
AS WELL.
AS WELL.
AS WELL. RIGHT HERE IS THE MINT.
THIS IS RIGHT NOW AN
EXCLUSIVE HOLIDAY COLOR
FOR YOU GUYS.
IN THE FRONT, WE HAVE
THE METALLIC PURPLE, AND
THEN WE ALSO HAVE THE
METALLIC PINK.
METALLIC PINK. YOU NOTICE THIS LITTLE
BLACK STRAP.
BLACK STRAP. THIS IS WHAT KEEPS IT
STRAPPED ONTO YOUR CAR
VISOR.
VISOR.
VISOR. YOU WANT IT ACCESSIBLE
SO WHEN YOU NEED IT, YOU
CAN GRAB THE WHOLE THING
OFF YOUR VISOR AND USE
IT.
IT.
IT. IT'S
IT. IT'S QUICK, IT'S
EFFECTIVE AND OF COURSE,
IT'S ABSOLUTELY CUTE.
ANDI ATTEBERRY IS HERE.
SHE IS THE CEO, THE
OWNER, THE INVENTOR.
THIS IS YOUR BABY.
IT'S BLINGSTING.
IT'S BLINGSTING. >> Guest: ONE OF THEM,
YES.
YES.
YES. >>
YES. >> Host: WELCOME TO
"LUNCH RUSH."
"LUNCH RUSH." THIS IS ONE OF THOSE
THINGS YOU HONESTLY HOPE
YOU NEVER NEED TO USE.
>> Guest: ALL OF OUR
PRODUCTS ARE THAT WAY,
YES.
YES.
YES. >>
YES. >> Host: ABSOLUTELY.
TELL US ABOUT THIS.
HOW THIS WORKS AND WHAT
WINDOWS YOU CAN USE IT
ON.
ON.
ON. >>
ON. >> Guest: SO, WE HAD OUR
REINFORCED CARBIDE TAPE
WHICH IS GOING TO BREAK
THE PASSENGER'S SIDE
WINDOW.
WINDOW.
WINDOW. SO, NONE OF THESE GLASS
BREAKERS ARE REALLY
GOING TO BE EFFECTIVE ON
THE WINDSHIELD.
THE WINDSHIELD. WE WANT EVERYONE TO KNOW
THAT.
THAT.
THAT. IT'S A DIFFERENT KIND OF
GLASS THAT IS MADE TO
NOT SHATTER.
NOT SHATTER. BUT THIS TIP IS SO
STRONG AND IS ABSOLUTELY
MADE FOR AVERAGE, SMALL
WOMEN LIKE US WHO DON'T
HAVE A LOT OF UPPER BODY
STRENGTH TO BE ABLE TO
USE VERY EASILY.
WE CAN DEMO IT IN A
SECOND.
SECOND.
SECOND. BUT RIGHT HERE IS THE
RECESSED BLADE.
RECESSED BLADE. SO IT'S NOT GOING TO CUT
YOU.
YOU.
YOU. YOU
YOU. YOU CAN'T REALLY GET
YOUR FINGER IN IT, SO
THAT'S SAFE.
THAT'S SAFE. IT'S GOING TO CUT THE
SEATBELT.
SEATBELT.
SEATBELT. IT'S JUST THIS REALLY
BASIC TOOL, BUT AGAIN
LIKE YOU SAID, MY WHOLE
LINE IS BASED ON THE
FACT THAT IF IT'S NOT
CUTE, I'M THROWING IT IN
THE GLOVE BOX, OR IN THE
TRUNK, AND YOU'RE NEVER
GONNA GET TO THIS KIND
OF ITEM IF IT'S NOT
ACCESSIBLE.
ACCESSIBLE. SO WE HAVE IT ON THE
VISOR.
VISOR.
VISOR. >>
VISOR. >> Host: THINK ABOUT
WHAT HAPPENS.
WHAT HAPPENS. YOUR SEATBELT LOCKS UP,
RIGHT?
RIGHT?
RIGHT? HOW ARE YOU GOING TO GET
TO YOUR GLOVE
COMPARTMENT DOOR IN THE
MIDDLE.
MIDDLE.
MIDDLE. IF YOU'VE GOT IT ON THE
VISOR -- THIS IS VERY
UNIQUE.
UNIQUE.
UNIQUE. I'VE NEVER SEEN ANYTHING
LIKE THIS.
LIKE THIS. EACH ONE OF THESE WILL
COME WITH A STRAP AND
YOU STRAP THIS ON TO THE
VISOR, CORRECT?
VISOR, CORRECT? >> Host: ABSOLUTELY.
WE ARE THE ONLY
EMERGENCY ESCAPE HAMMER
THAT HAS A VISOR STRAP
FROM WHAT I KNOW.
SO YOU JUST FIT IT ON
THE END OF YOUR VISOR.
AND IF YOU WERE TO NEED
TO USE IT, YOU WOULD
GRAB IT.
GRAB IT.
GRAB IT. I WOULD PULL THE WHOLE
THING OFF.
THING OFF. >> Host: USE IT LIKE
THIS.
THIS.
THIS. DON'T WASTE TIME.
>> Guest: DON'T WASTE
TIME TRYING TO GET IT
OUT.
OUT.
OUT. BUT
OUT. BUT AGAIN, IT'S JUST
SUCH AN EASY, YOU KNOW,
KIND OF STRAIGHTFORWARD
TOOL.
TOOL.
TOOL. AND
TOOL. AND I THINK WE SHOULD
PROBABLY DEMO IT.
>> Host: I THINK WE
SHOULD, TOO.
SHOULD, TOO. >> Guest: I WANT
EVERYBODY TO SEE HOW
EASY IT IS TO BREAK THE
GLASS.
GLASS.
GLASS. >>
GLASS. >> Host: THIS IS THE
KIND OF GIFT YOU GIVE TO
THE PERSON.
THE PERSON. IF YOU'RE THINKING
STOCKING STUFFERS, MAYBE
IT'S ONE FOR EACH OF
YOUR NIECES, ONE FOR A
NIECE, ONE FOR A NEPHEW,
FOR YOUR FRIENDS, YOU
JUST WANT ONE IN EACH
CAR. %
CAR. %
CAR. % >>
CAR. % >> Guest: KEEP ONE, GIVE
ONE.
ONE.
ONE. >>
ONE. >> Host: YOU COULD KEEP
ON AND GIVE ONE AWAY.
IT TRULY DOES FIT THE
BILL FOR ANYBODY WHO
DRIVES AROUND.
DRIVES AROUND. ESPECIALLY THOSE WITH
THE KIDS WITH CAR SEAT
STRAPS.
STRAPS.
STRAPS. THAT'S HARD TO DO WITH
ON A NORMAL BASIS.
FOR ME, IF I NEED A QUICK
WAY IN AN EMERGENCY
SITUATION, THIS COULD BE
THE WAY.
THE WAY.
THE WAY. >> Host: PLUS, THEY WILL
GET COMMENTS.
GET COMMENTS. THEY WILL BE LIKE, WHAT
IS THAT THING ON YOUR
VISOR?
VISOR?
VISOR? BECAUSE IT'S A PRETTY.
>> Host: LET'S TRY IT.
WHAT DO WE HAVE HERE?
>> Guest: THIS IS AN
ACRYLIC PROTECTIVE
ACRYLIC PROTECTIVE COVER.
COVER.
COVER. I'M GOING TO PUT THESE
REALLY CUTE GLASSES ON.
SAFETY FIRST.
SAFETY FIRST. >> Host: WE ARE READY,
GUYS.
GUYS.
GUYS. >>
GUYS. >> Guest: THIS IS THE
SAFETY GLASS.
SAFETY GLASS. THIS IS THE SAME KIND OF
GLASS IT WILL BE ON THE
PASSENGER WINDOWS.
PASSENGER WINDOWS. IT'S MADE NOT TO BREAK
INTO HUGE PIECES AND CUT
YOU.
YOU.
YOU. YOU
YOU. YOU ARE GOING TO USE THE
CARBIDE TAPE.
CARBIDE TAPE. AND, IT'S VERY EASY.
>> Host: LOOK AT THAT.
>> Guest: AND THEN THE
WEIGHTED END, IF YOU
WERE TO BE IN THE
SITUATION, YOU WOULD
USE TO CLEAR OUT THE
GLASS AND GET OUT.
>> Host: DID YOU GUYS
SEE HOW QUICKLY?
AND, LISTEN --
>> Guest: SO EASY.
>> Host: ANDI AND I ARE
SMALLER, PETITE, AVERAGE
WOMEN.
WOMEN.
WOMEN. AND YOU DON'T HAVE TO
HAVE BIG MUSCLES TO DO
THIS.
THIS.
THIS. YOU
THIS. YOU BASICALLY GAVE THIS
A NICE, HARD TAP.
>> Guest: NO, IT'S
INTERESTING.
INTERESTING. WHEN I WAS INVENTING
THIS, OUR FIRST ROUND
DIDN'T HAVE AS STRONG OF
A TIP.
A TIP.
A TIP. I
A TIP. I WENT TO THE CAR
JUNKYARD AND TRIED TO
USE IT BECAUSE I'M
ULTIMATELY THE GUINEA
PIG FOR ALL OF THESE
PRODUCTS.
PRODUCTS.
PRODUCTS. >> Host: WERE THEY LIKE,
LADIES, YOU ARE TRYING
TO BREAK IN?
>> Guest: I COULDN'T GET
IT.
IT.
IT. I
IT. I COULDN'T BREAK THE
GLASS.
GLASS.
GLASS. WE
GLASS. WE WENT BACK AND GOT
THIS TIP ON THERE SO
IT'S SO EASY.
ANYONE CAN USE IT.
>> Host: LOOK AT THIS.
I DON'T WANT YOU TO LOOK
AT ANYTHING IN THE
BLINGSTING LINE AND
THINK, IT'S CUTE, IT'S
PRETTY BUT IT MUST NOT
WORK.
WORK.
WORK. THESE MEET THE SAFETY
STANDARDS.
STANDARDS. THE POINT IS MAKING IT
CUTE, SO PEOPLE LIKE US,
OR THE MOM YOU ARE
GIFTING OR SOMEONE, THEY
WANT TO KEEP IT OUT AND
ACCESSIBLE BECAUSE IT'S
CUTE.
CUTE.
CUTE. YOU
CUTE. YOU KNOW?
YOU KNOW?
YOU KNOW? IT'S A GENIUS IDEA.
YOU MAKE THESE PERSONAL
ALARMS AS WELL.
I GIFTED THEM LAST YEAR
TO OUR BABYSITTERS, TO
MY FRIENDS WHO WORK
OVERNIGHT HOURS.
OVERNIGHT HOURS. IT'S THE SAME CONCEPT
AND THEY WILL KEEP THEM
READILY ACCESSIBLE
READILY ACCESSIBLE BECAUSE THEY LOOK GOOD.
YOU ARE MUCH MORE LIKELY
TO WANT TO USE SOMETHING
LIKE THIS IF IT LOOKS
GOOD.
GOOD.
GOOD. >>
GOOD. >> Host: THE IDEA IS,
PERSONAL SAFETY SHOULD
BE GIFTABLE.
BE GIFTABLE. WE ALWAYS SAY, IF YOU
GIVE A GIRL A PRODUCT,
WHETHER IT'S THE GLAMOUR
OR OUR ALARMS, IT SAYS,
HEY, I LOVE YOU AND WANT
YOU TO BE SAFE.
IT'S NOT A THROWAWAY
GIFT.
GIFT.
GIFT. AND
GIFT. AND THE PRICE POINT ON
THIS IS PHENOMEAL, BY
THE WAY.
THE WAY.
THE WAY. YOU'RE GETTING TWO.
TWO OF THE VISOR
HOLDERS.
HOLDERS.
HOLDERS. $34.95.
$34.95.
$34.95. NORMALLY ONE OF THESE ON
OUR WEBSITE IS $22.
rIT'S A GREAT VALUE.
THEY ARE SEPARATELY BOX
FOR EASY COME EASY
GIFTING.
GIFTING.
GIFTING. FREE SHIPPING AND
HANDLING.
HANDLING.
HANDLING. AND ALSO FIVE FLEX
PAYMENTS OF UNDER SEVEN
DOLLARS.
DOLLARS.
DOLLARS. CHOOSE YOUR COLOR.
THIS IS THE ROSE GOLD,
THE SILVER, THE MINT,
AND THE PURPLE ON THE
FRONT ARE EXCLUSIVE NOW
FOR THE HOLIDAYS.
THIS IS THE ONLY PLACE
YOU CAN GET THEM AT THE
MOMENT AND THERE IS PINK
AS WELL.
AS WELL.
AS WELL. >> Guest: I LOVE THE
MINT.
MINT.
MINT. >>
MINT. >> Host: THE MINT IS SO
PRETTY.
PRETTY.
PRETTY. YOU CAN ALSO CUT
SEATBELTS, CAR SEAT
STRAPS.
STRAPS.
STRAPS. >> Guest: I JUST WANTED
TO SHOW HOW EASY THIS
IS.
IS.
IS. WHEN
IS. WHEN YOU GET IT HOME,
PRACTICE SOME STRIKING
MOTIONS BECAUSE YOU ARE
GOING TO WANT TO GO DOWN
AND BE PRETTY FORCEFUL
ABOUT IT.
ABOUT IT.
ABOUT IT. >> Guest: IT'S NOT LIKE
YOU HAVE TO SAW, BUT YOU
DO WANT TO PULL PRETTY
HARD.
HARD.
HARD. IT'S SO EASY.
REALLY, I LOVE WHAT YOU
SAID EARLIER, JUST
BECAUSE OUR PRODUCTS ARE
SPARKLY AND CUTE AND
TRENDY COLORS.
TRENDY COLORS. IT DOESN'T MEAN THAT
THEY ARE NOT EFFECTIVE.
>> Host: THEY DO SERIOUS
WORK.
WORK.
WORK. WHAT ARE THESE MADE OF?
THEY HAVE SOME NICE
HEFT.
HEFT.
HEFT. LET'S SAY YOU ARE
GIFTING IT TO SOMEONE
WHO IS ELDERLY OR HAS
DEXTERITY ISSUES.
DEXTERITY ISSUES. THEY ARE NOT PICKING UP
A BIG HAMMER AND NEEDING
A TON OF ARM STRENGTH.
THEY ARE STILL
LIGHTWEIGHT.
LIGHTWEIGHT. >> Guest: THEY ARE
PLASTIC.
PLASTIC.
PLASTIC. THE COVERING IS GOING TO
BE PLASTIC AND THE
INSIDE IS STEEL.
AGAIN, THE BACK OF THIS
HAMMER IS MADE TO CLEAR
THROUGH THE GLASS ONCE
YOU'VE SHATTERED IT.
SO, IT'S VERY EASY.
YOU KNOW, THESE TOOLS
HAVE BEEN AROUND AND
THEY COME IN ALL FORMS.
BUT, NO ONE HAS EVER
MADE THEM CUTE.
>> Host: WHERE DO YOU
USUALLY STORE THIS KIND
OF THING?
OF THING?
OF THING? MOST PEOPLE STORED IN
-- STORE THEM IN THE
GLOVE BOX.
GLOVE BOX. HOW DO YOU GET TO THEM
IF, LET'S SAY THAT YOU
GOT INTO AN ACCIDENT OR
FLIPPED INTO A BODY OF
WATER?
WATER?
WATER? HEAVEN FORBID.
HEAVEN FORBID. I HATE EVEN TALKING
ABOUT THAT STUFF.
BUT THAT'S WHAT MAKES
THEM SO UNIQUE BECAUSE
EACH ONE OF YOUR GLAMOUR
HAMMERS IS GOING TO COME
WITH A HOLDER.
SO IT'S NICE INSECURE ON
THE VISOR BUT THEN WHEN
YOU NEED IT, YOU CAN
EASILY SLIP IT OFF THE
HOOK.
HOOK.
HOOK. DON'T ATTEMPT TO TAKE IT
OUT, TIME IS OF THE
ESSENCE.
ESSENCE.
ESSENCE. IT'S A GENIUS AND RIGHT
THERE WHEN YOU NEEDED.
>> Guest: I THINK WE
WERE THE FIRST COMPANY
TO THINK OF THIS.
LIKE, WHY DIDN'T ANYBODY
THINK OF THIS?
AS YOU SAID, WE ALSO PUT
STUFF ON THE SIDE
COMPARTMENT OF OUR DOOR.
AGAIN, IF YOU'RE FLIPPED
OVER, YOU'RE NOT GOING
TO GET TO IT.
I JUST DON'T UNDERSTAND
WHY IT WOULDN'T BE ON
THE VISOR.
THE VISOR. >> Host: I'M SO
IMPRESSED AFTER SEEING
YOU DO THIS DEMO.
THIS GLASS IS COMPLETELY
SHATTERED.
SHATTERED. AND ALL SHE DID IS --
WITH A CUTE, PINK HAMMER