i'm here in a fancy place today and you guys can tell probably i'm at a hotel ballroom
and behind me is key platform 2021 held here in korea conrad seoul hotel so i'll
be covering the conference today and they'll be going over in depth of the future mobility
and i really personally can't wait to see what will be covered in this key platform so these have
been the topics for the past few years starting with 2017 pandemonium of 2020 we're mastering
korean heritage and here is decentralization edge of the frontier post pandemonium today keith
platform the conference part of i am in today is about future mobility personally it's really great
seeing these kind of conferences happening again because as we know because of the pandemic
this has been put on hold for a long long time but then we are starting to see more of these
you know lately i have the program in my hand covers the future mobility the green new deal era
which will be about the autonomous driving and we'll as for the autonomous driving so forth and
you know tesla has been the biggest market leader competitor and other brands on genesis hyundai and
kia they are definitely catching up on their game well technology overall we're still not so sure
about that autonomous driving but then we'll be having to grow over here today the professionals
and i wonder what they will give us about the next generation or if not next level autonomous driving
this will be led by applied intuition which is a unicorn
that's only been out there for four years
john's background he's currently vice president at uh of fun motor group he's also the founding
director of new horizons studio i think we should also know that technology in history right
has caused what's called this creative destruction right and they are collaborative mobile
autonomy uh bad combination and maybe the keyword being collaborative right so global autonomy but
collaborative with people and i think that that would be one thing to take away from this everyone
is amazing driving machine wants to hear the focus you want but the problem is a human always because
it's so capable it can do and you know cell phone checking and do many things right it's not easy
for one german automaker to partner up with a japanese automaker or korean automaker
and have learnings go across i think in the future you know every company will be a software company
and it's just what is the order of which companies will be a software company so even if you're doing
furniture making software will be important if you're doing cars software will be important if
you're doing phones already software is very important overall they've been going through
mostly about the autonomous driving starting with adis and that stretches out on the broadband
of level one to four and um they gave us a lot of a very direct and intuitive examples of how
these autonomous driving are changing and affecting our lives starting with the emergency
brakes i don't know how many of you guys had the time where you were saved by such feature but i
myself had a couple of times well some some of them the blame is on me but like some of
some of the other cases and occasions the blame was in on the other self and on the
brochure i was going through it said over 90 of the accidents are related with the human factor
when it comes to the the automotive scene so that being said we are only starting to experience
what the autonomous driving is like their vision is that everything that's on the move
everything that moves will be autonomized so if you're in the field of anything that is moving
that will turn into autonomous drive be driving be it flying be traveling any sorts of that form
will be transformed into the autonomous driving self-driving method for that matter
there was a mr johns hall the vice president of hyundai motor group charged in the umv department
so had a little bit of a chance to hear the insight from him it was he emphasized on about
the collaborative outputs of not only the market be it the software or the hardware but also people
around and surrounding it they have also gone through and mentioned about the dissipating
jobs because of the brand new technology that's been debuted but that's always been the case with
you know the society of the world it's always been like that the new technology would pop up replace
the original jobs however throughout the history and overall this so-called new technologies
always have been bringing in the new jobs and opportunities in window open
up the window for the new chances that's always been the case in which we will also
be seeing with the latest technology to come so and mark that word and highlight that word
it's going to be all companies that will turn into a software company it is just a matter of
the differences in the size of the company the stuff you deal with but be it automobiles be
the furniture manufacturers say anything everything will turn into a software and
something that we are witnessing the the living proof of that will be the phones the cell phones
or smartphones we use today throughout before the debut of iphone you know it's always been that
issue with the what's more important you know software or the hardware there was still still
debate about that but not really the case anymore iphone samsung well lg recently given up on their
um business but they are definitely more focusing on the software and one way or the other they are
considered to be one of the biggest software companies in the world oh and another thing
from one of the speakers is that everything will be simulated everything he he said that it will
everything will be simulated and uh some of the things that's been covered at the conference
you know i don't really see it happening right now however they have been on the forefront of
i mean those they they are from y combinator they are based in silicon valley they are
unicorn companies only knows what you know what they've been seeing what they've been hearing
what they have been witnessing so as a customer being on the end of the pipeline you know i only
hope for the best and i personally think that i'm really lucky to be in living in this era to be
you know witnessing what all this is happening i hope you guys feel the same way about that um
these technologies are just fascinating it's beyond fascinating all right so i hope you
enjoyed the video um there were a lot of amazing great content covered in this key platform you
know not to mention about the keynote speakers but also the program itself um i am very humbled and
honored to be invited at this event and uh hope to share with you guys all more about these types
of uh the leading cutting edge technology all right i'll see you in the next video