♪ Bob and Brad ♪
♪ The two most famous ♪
♪ Physical therapists ♪
♪ On the internet ♪
(clapping)
- Hi folks, I'm Bob Schrupp, physical therapist.
- Brad Heineck, physical therapist.
- Together we are the most famous physical therapists
on the internet.
- In our opinion of course, Bob.
- Alright, this is one I wrote up, Brad.
Any success in my life,
I attribute to these three principles that I follow.
So this is part of our self-improvement series.
I actually went back and kinda analyzed my life.
And any area where I feel like I may have gained
some modicum of success, - About two minutes?
- Yeah, yeah, (laughs) that's right.
It was quick.
- (laughs) Just kiddin', Bob.
- But I actually looked back and tried to do an analysis
of it, and what is it led to that success
in that particular area? - Sure.
- And you know, I've had ups and downs.
And some thing's that didn't work out
and some things that did work out.
But the things that did work out, it was always
because of these three things.
So that's the three things we're gonna discuss today.
- There you go but before we go on
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We aren't giving anything away particularly today
but tomorrow we're starting another giveaway
of the breather.
These are good things for COPD and sleep apnea
and stuff like that, so. - Right.
An exerciser for the lungs.
- So you can see Instagram, BobandBrad on Facebook,
we're everywhere.
Right, Brad? - You better believe it, Bob.
- You're gonna get tired of us, so.
So the first thing that I learned fairly early on
is that, number one, this sounds very obvious
but learn from the best.
Really make a concerted effort to find out
who the best is in your field,
- Sure. - and try to learn from them.
Warren Buffet, one of the,
was it the richest man in America,
or in the world at one point.
He said, his best career advice was
irregardless of the money or the perks or whatever,
you know, whatever you start your new job at,
look for someone you admire,
someone that you want to become like.
- Sure. - So for him
it was Benjamin Graham and he was the author
of The Intelligent Investor.
And it took him a long time.
Benjamin wouldn't hire him at first.
- Oh really? - Yeah, he wouldn't. (laughs)
And he is, you know, a brilliant guy
and I think he even offered to work for him for free
and the whole bit. - Sure.
- So he had to be pretty persistent
- Right. - in order to get the job.
- Sure. - I'm gonna give
another example, Brad.
So when I was going to school, I worked,
I was at the Mayo Clinic, we did clinicals.
You know, you go up to different clinics and,
- Yep.
- So my clinical instructor at one of the places
was brilliant.
I mean, she was just fantastic.
And I had her for like eight weeks.
The last week or so, they sent me over
to one of their other clinics.
- Sure.
- And to show you how much she knew,
their staff at that clinic were asking me questions.
- Oh. (laughs) - Like what does she do?
What is she doing?
So it's just such a leg up if you find someone like that.
- Yep.
- So then my first job, I actually,
one of my mentors there was Dennis Zacharkow.
He wrote this book, Posture City and Standing Chair Design
and Exercise.
He was an expert in a small area
but he was really an expert in that area.
- Right.
- And I learned everything about that area
and I just, you know, again,
I felt like I was
way above the curve myself. - Sure, you bet.
- Final example I'm gonna give, so I come out
and I'm really kinda struggling at who do I learn from,
who should I, you know, take advice from.
And so I actually did a survey, Brad, of therapists.
And I did a formal survey, a study, and I,
- How many therapists? - Hundreds. Couple hundred.
I sent it to the
- Throughout the, - United States.
- Not just in Minnesota. - Yep, not just in Minnesota.
- Okay, well then it's better.
- And I fist asked them,
who is influencing the way you practice?
And then after I got a bunch of names,
I had 'em rank the names.
Like who had the most influence on you?
- Okay.
- And yeah, number one was McKenzie.
- Robin McKenzie. - Robin McKenzie.
- And so I started taking Robin McKenzie courses.
I mean it was a great way to systematically do that.
And if you learn from the best right away,
then if you learn from somebody who's kinda crappy,
you know it's crappy.
Do you know what I mean? - Right.
- If you learn from somebody crappy first,
you're like, is it good?
Is it not good? - Right.
- I don't know, so.
- Or it might be, and we're discussing this
because I myself, I love the McKenzie system.
I love its philosophy on how to treat patients.
And there are other
therapy systems out there. - Approaches.
- Approaches that, you know, McKenzie is big on
treat the patient to treat themself.
Educate the patient so they can go home
and maintain their health through their own regards
and through their education from you.
And some it's like, come to me
and I'll make you feel better. - Yeah, I'm gonna hands on,
I'm gonna do all the work for you basically.
- Right, you'll feel better and then leave
but you have to keep coming back to me.
And that's not just the way
I want to treat. - Like, we're talking about
like myofascial release.
It's not that I won't do some of it
but I'm not a huge fun. - Right.
- And that's what you were kinda referring to, right,
some of that stuff. - Well yeah, that,
and there's other things - Yeah.
- that they get you dependent.
We don't want to be codependent on someone else
for our health if we don't have to be.
- So, and you know when I, by the way, Brad,
when I was studying some of those guys
like McKenzie and all those, and Stanley Paris and Mulligan.
- Yep. - All those guys
learned from the best.
- Sure. (laughs) - I found their history out.
They would go to great lengths.
Sometimes they'd study in Europe.
You know what I mean? - Sure.
- They went to, they actually would do clinicals
like for two years - Right.
under these great men.
- Fellowships. - Yep, yep.
And then they would go off on their different direction
- Right, sure. - once they learned
from the best.
So you really gotta make that effort.
Number two is be persistent.
You gotta stick with something.
I'm gonna give the YouTube example.
So Brad and I started doing this channel years ago.
We were doing it for patients
and stuff like that. - Seven, almost eight years
now I think. - Eight years ago.
And there was a point where if Brad wasn't involved,
I would've stopped. - Yeah.
- It was just, it's a grind.
I mean you get to the point, you're only,
only so many people are watching
and you know. - Yeah, yeah. (laughs)
- Brad took me over that hump and you know,
now here we are at a million subscribers.
- Right. - And it's made
all the difference.
- Well, and it reciprocates too.
'Cause it's like, I don't know
if I wanna do videos this week.
But we got a schedule, we have to go.
And then we get here and then we would pretend
we were ready to go and then we would do it.
- Yeah, yeah, exactly. (Brad laughs)
That's exactly right. - You know, and sometimes
you gotta fake it til you make it.
- That's absolutely it.
And you know, I'm telling you the things you want to pick
that you're gonna be persistent on,
you gotta see some signs that it's successful.
- Right. - You know what I mean,
if you're just doing something and there's no sign at all
it's doing well, then maybe it's time to drop it, but,
- Or change your approach.
- Change your approach.
That's a good point. - Sure.
- And also, it does help if you're kind of obsessed
with the, you know, the topic. - Right.
- You know, if it's something you don't love to do
without getting paid for,
you're not gonna stick with it either.
- Right. - You know what I mean?
It's really, when you know, Brad and I were talking about,
we talked about this earlier, Brad, or at another time
where both Brad and I worked on YouTube at night
after our regular jobs.
And both of our wives were questioning like,
what are you doing? (Brad laughs)
What are you doing
up on that computer - Yeah.
for hours on end?
- I'd be looking at comments
and my wife would be talking to me,
and it's like I'm trying to listen to her
and read a comment at the same time. (Bob laughs)
And there was a period of time where she was like,
this is stupid. - Oh yeah, they weren't happy.
- This is not a good idea
and why don't you just - Yeah, my wife
was absolutely against it. - Yeah.
- And now she's the biggest fan. (Brad and Bob laugh)
- Wow. - So number three
kind of ties in with this too.
Really you gotta try to foster creativity in your life.
And to me, what's really helped with that
is if you learn or acquire unrelated skills sets.
- Sure. - And I think you are
a really good example of this, Brad.
What was your first area of job and education?
- Right, out of high school, I went to two years of school
and then I became part owner of a business.
I was an electromechanical technician
and I worked on industrial equipment.
Big cranes, large things that you can't fit in this room
to, and all of a sudden.
- So here he is in a really completely unrelated field.
- Right. - I mean,
mechanically-oriented. - Right.
- And then, - Electromechanical.
- And then at a late - 10 years.
I worked there for 10 years.
- Yeah, and at quite a late age that he goes on
to become a physical therapist.
(Brad laughs)
And in addition to that, you got your second degree
in Martial Arts and which one? - Right.
American Tae Kwon Do.
- American Tao Kwon Do.
So he, all that meshes together and goes into that brain.
(Bob laughs) - It's a mess up there.
(Brad laughs) - But it really helps.
Now Brad and I have invented quite a few products.
And that's been a big role in that, played a big role in it.
Because you understand the mechanical
and engineering type sides to things.
- Right, go in the garage and make it work
until it gets better.
And then Bob, business-minded marketing.
- Yeah, I went and got an advanced degree
in Administration and Marketing.
- Sure. - So it's helped us
with the business.
And I'm into fitness too.
- Right. - I've been all my whole life.
So all of that meshes together
and we come up with creative things.
You were talking about making videos, too,
how you never see us spending a lot of money
on props or sets.
- Well initially, we didn't, - We had no money.
- we had no income. - Yeah.
- So it was like, what are we gonna do?
Go in the drawer and dig out, we'd dig out tape
or a popsicle stick to use for a splint for your finger
- Yeah. - to show how that works.
And we still do that because it works good.
- It works good and hopefully we get the message across.
- So being poor is a good way to be creative.
(Brad laughs) - That's right,
it does lead to creativity quite often.
And if you have money, sometimes it ruins it.
- Sure. - So.
Alright, so that's worked for me in my life.
I hope you can get something from that.
And you know, put your comments below so we can hear
what your thoughts are.
- Yeah, and give us some of your secrets.
- Yeah, yeah.
We always love to hear those. - Right.
And we can share between everyone in the world.
- Yeah, that works out good.
Thanks for watchin'.