Inside this video, I'm going to share with you my reasons why I think the Superbowl ads
are waste of money.
And also too, I'm going to give you 3 effective ways to make your Youtube channel really effective
and stand out from the crowd.
So let's get straight into this video.
Welcome to Outsourcing Live.
My name is Tyrone Shum, world's leading outsourcing expert, author and speaker.
What I want to share with you today is inside this video, I've talked a little bit more
about the Superbowl ads.
Yes, I've been watching them and I'm pretty sure you have been too.
But in saying that, the reasons why I think it's a waste of money is because there's no
call to action.
I've watched this video and I go haha, it's great and I'm loving them because then they're
very genius and very smart and I like the whole idea behind it.
But the thing is, is I don't remember the name of the products.
Outsourcing News
And what I mean by call-to-action?
Say for example that car ad where there's doubles running up their car, I believe that
they put something at the end.
Now if you want to test-drive this car today, simply call this number dah, dah, dah or go
down to your nearest dealership down at dah, dah, dah and try out this car.
That way it leads to get people take some action and potentially they can be making
a sale out of it.
And if they're getting millions and millions of views, I'm wondering are they wasting their
money?
Anyway, that's for you to judge and let me know.
Leave a comment down below.
Inside Info
So inside today's tip I want to share with you 3 ways to be able to make your Youtube
channel really effective and to stand out from the crowd.
Now I want to share with you first thing is that Youtube, recently made an announcement
saying that they're going to be focusing a lot more on getting channels ranked up on
their Youtube search engines.
And what's happening is they want to be able to increase the amount of people watching
channels.
And what that means for you is that you need to start thinking about how you can make your
channel really effective and really targeted because that's what people are going to be
searching on.
And what that means as well for you is that you need to start focusing on a niche.
I've seen lots of channels out there which just have lots of videos, lots of views but
just doesn't focus and talk about one particular topic or focus on a particular niche and that's
now becoming more and more relevant for you as Youtube starts to change the way they're
doing things online and you'll start to see that integrated.
So one of my main tips or one of my first points for you is to make sure that your Youtube
channel is very, very targeted on your niche.
So just make sure that it's targeted on a specific market that you're going to focus
on and just pick one if you haven't done that.
Second tip is make sure that the title or the username that you choose if you haven't
created a Youtube channel is focused on a targeted keyword for your market.
So for example the reason why I chose Outsourcing Live is because I'm focusing on outsourcing.
Same thing on Youtube, outsourcing was taken so I have to take Outsourcing Live but still
have my keyword terms in it and that's what I focus and talk about.
You need to also consider doing the same thing if you want to succeed with Youtube.
The third thing is to make sure that you utilize Playlists.
If you don't know what Playlists are, basically in Playlist, it allows you to be able to sort
out all your different videos into certain kind of arranged into certain sections so
that people can find.
And what you want to do with your playlist is to target sub niches or sub categories
within your market or your niche.
For example, I'm talking about how to find virtual assistants, that would be a topic
that I'll put as playlist and therefore put everything that's related to virtual assistants
into that particular playlist as well and those things get ranked on Youtube so that's
very, very powerful and a lot of people are not doing that.
Let me know what you think about that and yeah I hope that these tips will become very,
very valuable for you as well.
Question Of The Week
The question I have for you this week is what market or niche will you be targeting with
your Youtube channel.
Feel free to leave your comments just down below this video or you can visit Outsourcinglive.com
and leave your comments down below.
Also don't forget to like this video, share it on Facebook, Google Plus and also Twitter
as well, too.
All right thank you so much for watching this video and let me know what your thoughts are
about Superbowl if you want to leave a comment down below about that and if it's something
that you think I"m wrong about and also too, let me know what your thoughts are on the
niche that you're going to be choosing as well.
So leave your comments down below.
All right I'll see you inside the next video.
Bye for now.
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