how much is your logo design worth and how much should you sell it for
what is that people welcome back to satori graphics the home of crafters and
content right here on YouTube so today due to a few subscriber requests we're
gonna look at logo design and how to actually price your logos who your
clients if you take a look at logo design in general there's such a huge
spectrum of prices ranging from very small up to very high there's actually a
link in description below which shows the most expensive logo designs
throughout history our president most expensive logo was valued at 211 million
dollars and I was the rebranded VP if you go the other into spectrum we have
logo designs I gave her $5 on places such as fire calm now under no
circumstances should you ever sell a logo design for five dollars or anywhere
close to $5 unless if someone's gotta have done together or something you
should never sell a local design for that amount of money I'm only a ripping
yourself Bob you're actually devaluing the industry and what we designers do
for a living but anyway back to the main subject of today's video how much should
you sell your logo design apart one of the most important factors that's going
to determine how much you say your logo design for is gonna be portfolio of work
the more experience you have and the more high-quality work your portfolio
the higher you can sell locally designed for it just like in any industry a
client is going to pay you more money if you've got more experience your
portfolio of work tells a story of what kind of designer you are and what kind
of professionalism you hold might say there's many many times in this channel
you really do need to focus on your video work as being what sells you as a
designer so make sure that you have your portfolio work up to scratch and you
have your best quality of work in there also you want to have a flow between
your portfolio of work something that links it all together in a unified
catalog of work you also need to be able to talk about your portfolio of work I
need to explain every single detail of each project with confidence and ears so
you need to explain why you did something how you did something and how
it's going to benefit the in the future now when you actually
quote a client for their logo design you need the equivalent at a fixed price
which will cover the entire project and the price will not change or you can
charge an hourly rate but however you look at it you need to have a contract
up front I've have a deposit that's paid into your account before you start
anywhere at all in the contract you might want to
finalize some details about your hourly rates and you might want to give an
estimate how many hours is gonna take so for example if you say it's gonna take
ten hours of work and in the contract you might want to say how much you would
charge for going over that time now here's a quick disclaimer if you are
going to charge a per hour be prepared for your client to scrutinize everything
you've done especially if you go over the estimates at hours that's going to
take they can ask you why you took so long why you did this why you did that
if anybody's invested money in you and your time they're gonna want to know why
they're paying extra an estimated value but yeah so it's essential to get a
contract or a deposit up front or I even better still get both of them before you
start your work with your project now like I said there's huge spectrum
between how much allotted design costs but for the average freelance designer
who's just starting out in this industry there is a kind of loose guideline that
you can follow for a really basic reasonable logo design you should charge
from around 150 to 200 dollars up to a more complex and intricate design two to
four hundred dollars is pretty average but I remember myself I used to sell
mega designs for like 75 $50 way back when I was starting out that is an
exception and if you want to get some good work into your portfolio as a
stepping stone to get to higher levels that is except the way I feel but like I
said never ever saw her logo for $5 of course unless there is that gun to your
head but that's not gonna happen also if you're gonna design agency or you're
part of a team of course everybody needs to be paid in that team so the logo
design is gonna be a higher cost but what goes with that is more professional
and more high-end clients and design if you have more people and more
professional designers working on project so let me know in the comment
section below how much do you sell you look design squad and what's the most
expensive Logan even sold also what is your opinion on selling logos for $5 on
Fiverr and really interested to hear your thoughts on that so hope some of
you actually aspire to get up to the point of actually rebranding VP's logo
design for two hundred eleven million dollars
might be totally awesome assume you got to that level now if you guys wanna
check out my logo designs you can check out my portfolio website at
www.digitalage.org a load on my website for you to use on you graph design
projects if you like my content here at store graphics drop a like and a comment
in this video and if you haven't done already subscribe to my channel to keep
updated to all of my video uploads on graphic design content of course some
really cool stuff planned this week don't sue for next week so stay tuned
for more tutorials and graphic design content just like this video so until
next time guys sign your future today peace
you