talking about your prices on your website can feel a bit icky but as business owners
we need to remember it's our job to help inspire our potential clients to buy from us
and that means giving them the information they need to decide to buy from us or not
and yes it also means answering questions you may feel uncomfortable about answering in this video
i'm going to share four reasons why i believe writing blogs that talk about your pricing
and your costs on your website is a great idea and something all business owners should be embracing
so let's get started reason number one your audience wants to know this information how
frustrated do you get when you head to a website and you can't for the life of you find information
about prices or costs imagine this happening to your potential client when they visit
your website pricing is one of those things if not the thing they use to help them decide
to buy or not so sharing your pricing can help you attract the clients that can afford you right now
what about the ones that can't well they were never going to be able to afford you anyway so
by sharing information with them about your prices and costs has saved you both time the
last thing you want is to spend your valuable time going backwards and forwards with emails or
calls to discover that they can't and could never afford you in the first place reason number two
marcus sheridan reminds us you're going to have to answer the question anyway so why not talk
about your pricing and costs on your website now you might be thinking is going to take you ages
to write and create your blogs to talk about your prices and costs of course it's going to
take you time but imagine the time you'll save in the long run and if you're wondering what
to write blogs about when it comes to your prices and costs your inbox is a fabulous place to start
what questions do you get asked the most about your prices big reason number three your website
works 24 7. your website is your sales team and it doesn't sleep but you do so having blogs that
answer your potential clients questions about your prices on your website is going to save you time
let your website do the heavy lifting when it comes to answering questions about your prices
and costs and when you get those emails asking for information about your prices or costs
you can send them the link to your jam-packed pricing and costing information loaded blogs
reason number four when you talk about your prices it helps you to stand out mark schafer
tells us in his book marketing rebellion the most human company wins that trust must be integrated
into how we connect with customers going forward so talking about your pricing and costs
will help you to build and grow this trust with your audience you can explain why you're expensive
you can explain why you're good value for money you can explain why you want payment upfront
you can also explain why you don't take part payments if you've got a delivery charge you can
explain why you have that now if you can't give a cast and stone answer to The pricing and costing
questions your audience asks it's okay to tell them that it depends but then be sure to explain
what it depends on in essence you want to tell and explain them what makes your prices go up and what
can make them come down so there you have it my four big reasons why i believe writing blogs about
pricing and costs is worth it now if you want to check out more of my blogs about pricing be sure
to check out my video how to talk about pricing on your website and i'll pop the link to it for you
below if you've got any questions or comments on today's video then please feel free to pop
them below and also if you haven't already then please subscribe to my video now what happens is
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