Ready I'm ready to post on Instagram 2018 write in the caption inside this video you're
going to learn the Five Pillars for every Instagram caption how to write it and how
to let go of that feeling of not knowing what to write and then feeling stuck and then ending
up not posting because I know it's happened to you before so stick around because we're
going to dive in right now okay for any caption you need five things get out of piece of paper
get out your cell phone and write these down number one is your Prada no matter what it
is you might be saying Laura at this isn't a photo of a product's is just a photo of
me you are the product whatever you were trying to not only celibate showcase and teach about
that's your product okay so your product the main character what is it in that photo number
two is your ideal bodies are you trying to reach hint hint if you are a business there
should always always always be the same throughout all your posts okay it varies if you're trying
to reach different people for trying to tell a story to a tractor for people but in reality
this shouldn't be any different at all from post to post one of the big things that I
recommend you to do it honestly this is what Play secrets that I do I think about somebody
that I know somebody in my network I think about them and I Target them directly that's
right so you over there a me let's say Amy I know her I talked to her I know what she
was struggling with I know exactly the words that trigger her I put her as my ideal audience
I'm basically talking to Amy and that's how I rate my whole entire Instagram caption this
is going to help you out a lot because it's going to actually clear your mind and say
hold on from talking to Amy or let's say something more broad let's say your whole audience is
entrepreneurs first time entrepreneurs that are just launching their business right it's
really helps you out because if you're not talking directly to them and if what you're
writing doesn't even make sense them or it's something that they don't care about will
then hate you shouldn't be raining it right so that's a great great thing and that's number
two of your five pillars to always always know when you're writing an Instagram caption
number 3 is the time frame the time frame in which they're going to get to a result
the timeframe in which something new is going to happen to them what's the time for there
has to be a time from going to point A to point B which is usually what your caption
should be about okay that's a really really good thing to write down whenever you're thinking
about a caption to what's my time frame of what I'm trying to explain what I'm trying
to teach when I'm trying to entertain about number for easy or goal what is your goal
for this caption your captions have to have a goal because if you don't have a girl if
you don't really have anything to say then it's just know he's out there on Instagram
and that's exactly what we need less up so if your goal is to try let's save something
personal tell a story about you and somebody that you're in a relationship with will you
have you obviously have something that you want to share it because you want other people
to know about this or you want other people to have learned from something that you guys
went through you have a goal to every caption and it's so important that you acknowledge
it before writing everything that you're going to actually post all right this is really
really important and all five of these are things that you need to have for every caption
and later on I'm going to say exactly how we're going to do the layout and make this
interesting because it's not just bullet points hey this is my Instagram caption okay this
is my ideal audience of time frame to know there's a lot more that goes into it but now
number five is really important it's the main objection okay the main problem that people
have sprigs ample if I were to tell you this is how to grow your business you have to get
on YouTube you have to do this what's the main objection that people give you that normally
stops them from achieving this because if it were so easy everybody would already be
doing it so that's exactly what you want to clarify you want to go ahead and knock down
those objection so make sure that you already acknowledged the objection and of course you're
going to see how we kind of tie it into our caption be if you weren't going down you have
to automatically know that the brain automatically says you can't go on YouTube because you don't
like being in front of the camera so in your caption you would already acknowledged and
say hey even if you don't like being on camera there's a ways for you to grow your business
using YouTube and that automatically is a lot more attractive than just telling the
person you're going to grow your business on YouTube that's what we have to do this
this and this and this is in their head they're not even caring about what you're saying because
your head is automatically saying no you can't do it because can you see the point they're
so before I even go on I want to let you know that since we did reads the three thousand
subscribers thank you guys so much to everybody here my YouTube family I have a gift for you
before we go on I want you to go downstairs to the Commons at the description and look
at the gift that I have for you I know you're going to absolutely love it so go ahead scroll
down and click there now let's move on to how we're going to tie all of this together
we have our five pillars now what next so you're five pillars basically work as the
framework that you're always going to look back on okay so you don't necessarily have
to put hey Amy blah blah blah blah blah in 5 days and it doesn't matter if you're scared
of being in front of the camera we have to make it a lot more appealing and we have to
make it like in a story kind of way so obviously just like you were to start off a video just
like you were to start off you know an essay you have to start off at something that I
can grab the attention especially on an Instagram caption because as you guys should already
know people are scrolling and scrolling you basically have three seconds to catch that
person's attention so it obviously has to have something at the beginning of the text
that hooks that so this can be a hug this can be a question this can be something educational
you can call someone out or you can add value so for example calling out what does that
exactly means that means hey are you scared of being in front of the camera have you not
gotten on YouTube because you don't even know how to speak in front of a camera that's already
calling that person now and I know I'm talking to Amy because I know that's what she struggles
with okay that's the importance of knowing exactly exactly your ideal audience and who
you were talking to if you know exactly who you're talkin to Chances Are that you can
automatically pinpoint what they're struggling with and call them out once he called them
out you probably already have their attention once they're scrolling down on Instagram so
the hook many different ways of Phoenix get creative don't use the same exact one on all
your captions because of course people get for you always have to be creating so varied
questions Hub something educational calling or Valley Valley for example would be something
like YouTube is the second largest search engine in the World Imagine the potential
that it could have these are the stats that I get with my personal Channel and this is
what I've seen Titan to my business so it's already like a really glimpse of value that
people obviously when they read that they're like wow what if I could also have that for
my business all right now let's go on to the second part so you already have a hug the
person's tie they want to know more what next fee second part obviously as you probably
already guessed it is that you have to add the value and basically throw the information
that you're trying to share so obviously this is your goal and your main objection if you
haven't already used it in your hook so whatever you trying to promote to sell to tell a story
to entertain about that goes in this part make sure to make it easy for the reader to
reader does not want to stay there reading a whole entire book use emojis use bullet
points something that makes it all your post videos Etc especially if you're already part
of my YouTube family so your call-to-action is basically closing your entire Five Pillars
what is your goal is your goal to geteasy because right now W all your post videos Etc
especially if you're already part of my YouTube family so your call-to-action is basically
closing your entire Five Pillars what is your goale Want Eazy fast and simple make sure
we can go boom boom boom and know your entire point on right there's something super interesting
and knowing how t all your post videos Etc especially if you're already part of my YouTube
family so your call-to-action is basically closing your entire Five Pillarso communicate
remember that whenever you're trying to communicate less is more do not use complicated words
that keep it's the same exact information that you would be putting on an IG caption
but in a photo therefore if you have a photo with a lot of tax your IG caption should be
shorter don't overwhelm you are consumer advice first if you just have a photo with nothing
explain explain it in your caption there is no right amount of length there is no right
amount of emojis there is no right amount of word play with what you know sometimes
condense it make it simple sometimes give a lot more value and make it a bit longer
see what works for your audience there are many people out there and every person consumes
differently not only because we're all different people but because we also have different
time frames okay if you catch me while I'm chilling here on the couch I have a lot more
time and if you catch me it may be at a red light which I don't do that ok now on to the
last and the final thing get ready this is your call-to-action you should already know
what a call to action is because this should be happening all your post videos Etc especially
if you're already part of my YouTube family so your call-to-action is basically closing
you're ai