- Hi, gang.
In this video we're going be talking about this subject,
it's No More Lockdown.
Because that's what's about to hit the business owners
of this United Kingdom and indeed the world.
Same thing in Spain happened in France.
But I think we've got to come
to the realization we got to live with this.
I'm getting coronavirus fatigue,
it's a sub disease of coronavirus.
And I want to talk about it in this video.
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and you wanna grow your business,
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Click that notification bell so we notify you
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because that is why I'm passionate about.
Then when you're going through this video,
I'd love to know your views on this
more than probably most videos that I've ever done.
So please comment below when we're going through,
because we don't wanna be having another one
of these bloody lock downs.
Hey, here's the thing though.
I think our politicians, Boris Johnson,
our chief medical advisor
and Patrick Vallance this chief scientific officer,
I think what they've done is they've become marketeers.
There's these new restrictions
for businesses that've come in.
When you go to a restaurant right now,
you can only use table service,
you can't go up to the bar.
The restaurants in licensed premises, pubs, et cetera,
have got to be closed by 10:00 PM.
And the other big one is the rule of six.
I mean, there is a few others,
but I don't think they're material
for us to talk about on the channel today.
Here's the thing, right?
What's really changed so much as two weeks ago,
three weeks ago, the rule of six,
the table service and the 10:00 PM closing of the pubs.
What I think the government has done
is they've seen people relaxing too much.
They're relaxed with coronavirus.
They're coming up with these headlines.
And we've already started to say,
I'm going to put a picture of supermarkets right now.
You can't buy pasture and flower again,
unless you come to my farm shop at Marsh Farm.
You can find out about that Marsh Farm, farmshop.co.uk.
People are going crazy again
because of the headlines the politicians
are putting out there.
But we don't really think about,
I think from a politician's point of view
is the detrimental effect this has on businesses.
Businesses like mine that operate
in the hospitality and leisure sector.
We can't book birthday parties
at our indoor play centers right now.
That's a third of our income gone.
We've now gotta work out how to do table service
with the 10:00 PM thing, doesn't matter for us.
People are only allowed in groups of six
and bubbles oh yeah, oh God.
I'm trying to work out how
to navigate my business through these choppy waters.
And I was just starting to see the light
at the end of the tunnel.
I was just starting to see a way
that I could protect my 450 staff,
my eleven locations that our businesses operate of.
And now because of these government headlines,
which they're doing a typical marketing thing.
I mean, what's changed?
Pubs are closing at 10:00 pm.
You can only meet in groups of six,
you've got to make sure that there'll be more fines
if you're not wearing a face covering.
They were there before really they've
just made the fines bigger.
And table service.
But because of these headlines,
people have now started going to supermarkets,
panic buying, working from home.
Yeah you know if you can work from home,
please work from home if possible.
So that means that you're not building culture
with your work people.
Ah I'm just fed up with it guys.
We need to now try and get back to normal as fast
and as quick as possible.
Otherwise, our economy is just gonna go down the path.
Now look I made a video on Monday,
the last video that I've made on the channel,
put quick link to it up here.
About you know, well, is it just so important for health?
Because if you don't get people making money,
don't have jobs, you don't have a strong economy,
people start looking for extremism,
they start looking too far-right far-left groups.
They start burglaries, crime drives,
this people feel insecure.
Then you get all the mental health problems,
et cetera, et cetera.
And we can't have that as business owners.
So if you're worried about lockdown,
let me just tell you some of the things that I'm doing.
So in turn it can help you grow your business.
We are doubling down on the revenue streams
that we think won't be affected so much
by a potential other lockdown.
So for example, we're doubling down on our farm shop.
We've just bought 1000 pounds worth of pasture.
And we've got an order for another 5,000 pounds
of the pasture because we know,
that there's going to be quite literally,
as marketeers will call it call it, "A hungry audience"
for this type of thing. `
We've bought winter plants and bedding plants,
and we're expanding our garden range.
We're going mad on our pumpkin picking village.
Any chance can you put some photos over this
just to show people we're building heavily on that?
I bought two big tops.
I'll show you the big tops.
There'll be some overlay footage of going on that.
So we're doubling down on the businesses
that we think that won't be affected.
I'm building a Christmas shop.
Yes, indeed.
A big shop, Christmas shop, a big top Christmas shop.
Have you ever heard of such a thing?
But that's what we're doing
because I know that retail won't be locked down.
Because it wasn't locked down before.
And we're mixing it in with the central retail food
and beverage and stuff like that.
People will come out to buy Christmas presents.
We're making sure it's digitally easily to buy from us.
So everything's online.
We're tracking and tracing all of our customers.
People come into our pumpkin picking village last year
it was free to go to.
We're charging people three quid to go
into our pumpkin picking village this year.
We're investing all of that into infrastructure
so customers can be social distance.
And people are paying it.
Now they wouldn't have done that last year.
So there are these little pockets of opportunities.
If you look for the right opportunity.
So what's the right thing to do?
To summarize, make sure that you make sure
you've cut revenue streams, that you know,
people aren't going to still trade with you
through another potential lockdown.
Now I wasn't ready on the last lockdown.
I didn't have a farm shop.
That's why I've invested a farm shop
because I predicted another lockdown might happen.
I've set up a Christmas shop
so we've got more income coming in.
So if 70% of my business over there,
can't trade at full kill
and we get our indoor play centers closed down.
And I built two more day nurseries as well,
literally in the lockdown.
I built one in Ipswich, one in Cambridge,
and we're starting to build
another one here in (indistinct).
So that we know that those revenue streams come in.
That's what you've got to do.
You've got to pivot into profit where the profit is
because the money still exists in the world.
It just goes in different places.
And that's what I'm doing.
Little plug here, by the way.
Look at this little plug.
Little plug for my entrepreneurs university,
you become a member and try all the tips,
strategies, and tactics that I use to coach people.
And it cost 49.99 a month,
but you can try it free 14 days.
That's my coronavirus gift to you.
All you need to do is go to Jamessinclair.net.
And there is a link in the video description as well,
but you can have me coach you in your business
on a weekly basis.
Well, there you go guys.
I mean, it's just a quick little update for me.
Yeah if you see an MPs, if you see leaders of our countries,
please tell them we need to get back to normal.
Now please tell them, come on,
help us get our businesses back to normal.
But the financial support is going
in the wrong directions as well.
People that should be getting grants
that shouldn't be getting grants
and businesses that really struggling are not getting them.
I am campaigning quite heavily for the leisure
and hospitality sector.
People that I'm talking to.
We're speaking to DCMS.
That's the Department of Culture Media and Sports,
to try and help our sectors.
Tough times, getting tough times.
And I'll say this again.
If you can get a bounce back loan or a CBILS loan,
and you don't think you need it right now,
just get it, bank it.
And then if you don't need it, pay it back.
You've got no fees, no interest repayments for 12 months,
ensure your business gang, get that cash in the bank.
Because I think this time round,
if this carries on, the next six months are going
to be really difficult until we get to spring.
I really see some troubles down the road.
But still huge opportunities for entrepreneurial people
that think right.
They invest in their brain,
invest in their mindset to grow their business.
Just be aware of the pitfalls and the challenges.
I've been on this video.
Let me know what you're doing in your business to protect
yourself against the challenges.
Have you got a bounce back loan?
Have you got a CBILS loan?
Have you put it aside?
Just in case, I think that's a prudent thing to do.
Let me know in the comments so I can read them through
and I'll do my best to reply.
I'm James Sinclair,
you continued success.
Bye bye.
(upbeat music)